The need for content protection in the broadcast sector is moving beyond traditional cable and satellite platforms. Consumers are increasingly demanding greater portability of broadcast content, while the nascent IPTV sector provides significant greenfield opportunities.
Scope of this title: -Provides an overview of the ways in which DRM can help pay-TV operators to extend the scope of their offerings. -Examines changing competitive dynamics across the pay-TV sector, where conditional access vendors are coming up against new DRM-centric providers.
Highlights of this title: The proliferation of IPTV services has opened up a new market for DRM solution providers; while the potential for new entrants to compete with traditional CA vendors in the cable and satellite sector seems limited in the short term, the different requirements and expectations of IPTV operators provides significant short-term opportunities.
Cable and satellite operators will need to provide their subscribers with greater content flexibility in order to meet the challenge from emerging IPTV providers. However, while the ability to transfer content between devices is likely to prove highly appealing to consumers, content owners are understandably keen to protect their assets.
Reasons to order your copy: -Understand how DRM solutions offer the potential to develop new business models to better meet the demands of consumers and content providers. -Gain an insight into how the emergence of IPTV service will change the dynamics of the pay-TV content protection market.
