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Understanding End-User Adoption of Security Technologies (Customer Focus)
Datamonitor, June 2006, Pages: 13
OUR VIEW
CATALYST
SUMMARY
METHODOLOGY
ANALYSIS
The increasing importance of security will continue to drive growth
A transition from point solutions to integrated, preventative and proactive security is underway
Regulatory compliance is an important driver for IT investment
Security products and services have high penetration levels among end-users
The majority of end-users prefer on-site deployment over hosted services
Vendors are still optimistic about the fortunes of hosted and managed security services
Slowdown in security outsourcing as market penetration approaches 25%
Symantec and McAfee have a clear lead as the most trusted security vendors
Vendors need to address both business and technical issues in their sales and marketing
Both the CTO/IT Manager and the CEO are influential in IT security investment decisions
ACTIONS
End-users are looking for simpler, more integrated and more proactive security solutions
APPENDIX
Extended methodology
Further reading
Ask the analyst
List of Tables
Table 1: Growth in the enterprise security market between 2004 and 2008 ($ millions)
Table 2: Rate the importance of the following objectives to your IT investment strategy in 2006.
Table 3: Which of the following do you currently have or use, and which would you prioritize for investment in the next 6 months? 2 years?
Table 4: What is your preferred approach to buying security technologies?
Table 5: Do you outsource security now, or are you considering outsourcing in the next 6months? 2 years?
Table 6: Please pick a firm which you believe to be a leader in the enterprise security field
Table 7: Please rank the 2 most influential positions in your organization when making IT security investment decisions
List of Figures
Figure 1: The enterprise security market will continue to grow, albeit at a slower rate
Figure 2: Efficiency, cost-cutting, and compliance where the most important drivers for IT investment
Figure 3: The security market is relatively saturated, with Firewall and VPN leading in terms of penetration
Figure 4: The majority of security deployments are on-site, but this preference varies between geographies
Figure 5: Security outsourcing to grow at a slow rate beyond 25% saturation
Figure 6: Symantec and McAfee have the highest mindshare among end-users
Figure 7: The CIO/IT Director retains the position as the most influential in making IT security decisions
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