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Online Gambling: Forecasts and Assessments to 2010
Screen Digest, July 2006, Pages: 172
Strong growth in UK consumer spending on online gambling from 2000 was initially generated by predominantly 'hard core' gamblers. However future growth will be driven by more leisure oriented consumers from 2006 as demonstrated by the emergence and growth of simpler gambling formats targeting the mass market, in particular gaming and lotto. For the first time gambling products are competing with other forms of mass entertainment for consumer attention and spending.
This report is essential reading for online gambling operators, investors in the industry, technology providers and sub-contractors as well as media companies looking to generate revenues from broadband services.
We forecast that UK consumer spending on online gambling will increase from £660m in 2005 to £1.6bn in 2010. At the same time the number of active UK clients will grow from 1.1m in 2005 to 2.1m in 2010.
The report profiles 30 online gambling industry leaders. For inclusion in this study operators must either be based or listed in the UK, or target UK-based gamblers. An historic, cultural acceptance of gambling, a regulatory framework which directly confronts the issues unique to online gambling and the benefits of London as a global financial centre have made the UK an essential base for many of the leading operators. Collectively, these operators constitute a large proportion of the total market for global online gambling.
2005 witnessed an explosion in industry consolidation with 32 transactions involving online gambling operators worth over £3bn – up from 9 deals worth £200m in 2004. This report reviews the competitive forces driving corporate actitivity and analyses the key issues which will shape the industry to 2010.
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