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Charity Funding Market Assessment 2003
Key Note Publications Ltd, June 2003
A government consultation document - Private Action, Public Benefit, published by the Strategy Unit in September 2002 - recommends a radical change to the way charities are defined and how they are regulated. The review suggests a new legal form, the Community Interest Company, placing a firm emphasis on the community aspect of the work charities do.
At present, many organisations, such as private schools (for example, Eton), colleges and universities, and private hospitals, are registered as charities while others, i.e., those with overt political interests, such as Amnesty International, are not. (Amnesty UK is, however, registered as a charity.) The Government recommendations will mean a huge shake-up in the charity sector, forcing many to prove their contributions to the community in order to retain their charitable status.
In May 2003, the consultation period was coming to a close, although early indications are that a far-reaching review was not only necessary but welcomed by associations representing voluntary organisations.
There are other major changes happening in the not-for-profit sector. Businesses are continuing to become more deeply involved in sponsoring projects as they realise the benefits of being associated with good causes. The Tesco Computers for Schools project produced £7.5m worth of IT equipment for schools in 2001.
In 2002, the largest corporate donors were the oil companies BP PLC and Shell Transport and Trading, which between them donated nearly £124m. The banks Lloyds TSB, Barclays, Hsbc and the Royal Bank of Scotland also featured in the ten top corporate donors, with combined contributions of £101.4m.
Individual giving, despite the continuing economic downturn, continued to rise, largely due to an increased uptake in the Gift Aid scheme and the ease with which donations can be made online and over the telephone. A survey commissioned from Bmrb Access by us for this report shows that, in the last 6 months, 80% of respondents had given to charity. In the survey carried out by NOP for the previous Charity Funding Market Assessment report, published in 2001, the percentage of givers was just 61%, compared with the 60% of people surveyed who had bought National Lottery tickets in the previous month. In 2003, the percentage buying National Lottery tickets had fallen to 56%, with just over half of the sample (54%) believing that charities get more money now that they get donations from the National Lottery. The Charity Commission reports total charity income for 2002 up by £2.74bn, showing the voluntary sector as one in growth.
The electronic transfer of funds will play an increasing part in transactions as they not only cut administration costs but allow for easy calculation and reclamation of the tax incentives the Government has granted. These extend to payroll giving and, as charities are keen to engage donors in long-term commitments, payroll giving will play an increasingly important role in charity fundraising.
The opinion survey commissioned by us for the 2001 Charity Funding report showed that the percentage of respondents who believed that charities would spend money more efficiently than government had nearly doubled. This is a clear indication of the growing confidence from the public in the way charities conduct themselves and a trend charities need to exploit as they explore all of their options for the future.
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