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Turning the Future Into Revenue: What Business and Individuals Need to Know to Shape Their Futures
John Wiley and Sons Ltd, Sep 2006, Pages: 256
This book begins as an entertaining tour de force of probable and possible futures, with a focus on surprising developments, the future we do not expect. Great problems are reframed as individual and business opportunities. But most importantly, Turning the Future into Revenue goes beyond that to teach readers how to shape the future they prefer, whether at the individual or enterprise level. Topics discussed include demographic shifts, new energy sources, emerging technology trends, environmental concerns, and the twin themes of race and religion. Hiemstras insights are invaluable for readers wanting not only to be better businesspeople, but better citizens of the world.
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