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RFID Profit, Fund Raising and Acquisition Strategy
IDTechEx, Feb 2008, Pages: 219
EXECUTIVE SUMMARY AND CONCLUSIONS
1. INTRODUCTION
1.1. The breakeven curve
1.2. Type of business
2. PRODUCT AND BUSINESS POSITIONING
2.1. Methodology of the Strategic Planning Institute
2.1.1. Product positioning is more important than anything
2.1.2. Detailed SRI findings
2.2. Redefining the battleground
2.3. V curve of sustainable profitability with size
2.3.2. Minimum size for enduring profitability
2.3.3. Setting up a service business is easier
2.3.4. Riding the V
2.3.5. Lessons from interrogator manufacture
2.3.6. RFID inlets
2.3.7. RFID tags
2.3.8. RFID system integrators and systems suppliers
2.3.9. Niche and volume RFID activities, actual and wannabe
2.4. Experience curves
2.4.2. Care needed
2.4.3. Racing down the experience curve
2.4.4. Puncturing the dream of the one cent chip tag
2.4.5. No guarantees
2.5. Disruptive products
2.5.1. Parasitic WiFi RFID
2.5.2. Near Field UHF RFID
2.5.3. Near Field UHF RFID vs HF for Item Level Tagging
2.5.4. Printed Thin Film Transistor RFID
3. EFFECT OF COMPETITION AND MARKET GROWTH RATE
3.1. Methodology of Boston Consulting Group
3.2. Useful guidelines
3.3. Areas of over and under supply
4. OPTIMUM POSITION IN THE VALUE CHAIN
4.1. Dynamics of the RFID value chain
4.2. Radical changes ahead for the RFID value chain
4.3. Optimum acquisition strategy
4.3.1. Some significant acquirors and their rationale
4.3.2. Profile of SIRIT acquisitions in 2006
4.3.3. MetroLogic acquires Visible RF
4.3.4. Assa Abloy acquires Schwab & Partner Group.
4.3.5. OTI acquires InSeal SAS
4.3.6. NCR buys IDVelocity
5. LESSONS FROM THE IDTECHEX RFID KNOWLEDGEBASE
6. UNDERSTANDING THE MARKET 2006-2016
6.1. Niche applications - market projections
6.2. Importance of active RFID
6.3. Examples of specific opportunities
7. SOME INTERESTING RFID COMPANIES
7.1. Savi Technology
7.2. Philips Semiconductors
7.3. EM Microelectronic
7.4. Sokymat
7.5. AeroScout
7.6. Alien Technology
7.7. Sirit
APPENDIX 1: HOW EVOLVING RFID LEGISLATION CAN AFFECT THE VALUE OF INVESTMENT IN RFID
APPENDIX 2: IDTECHEX PUBLICATIONS
APPENDIX 3: GLOSSARY
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