This report is a comprehensive study on all aspects of the video gaming industry in the US.
The report analyzes the US video game industry against the backdrop of the changing demographics, as well as the impact of technological developments. The report also looks at various other factors driving change in this industry.
It also contains a comparative assessment of the major players: Electronic Arts, Nintendo, Sony, Activision, and Take-Two Interactive Software. It also captures important trends and key issues shaping the outlook for this industry.