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European B2B Information Market 2006
IRN Research, Aug 2006, Pages: 91
This is the first report on the European Business-to-Business (B2B) Information Market. The report includes market sizes & trends for the European market and specific analysis of UK, French, and German markets for three separate markets, trade journals and business press, directories and databases, and conferences and exhibitions. Profiles of the leading players in each market are also included along with forecasts for the market in 2006 and 2007.
In the early part of the decade, growth in B2B information markets was weak as companies cut back on marketing spend and advertising revenues dipped. In the last year or so, the market has begun to recover and sectors such as directories and databases have led the transfer to Internet delivery. While there are still specialist players strong in specific B2B information market segments, more players are striving to cover all bases in the market and diversifying into new areas.
Our detailed analysis, based on original research amongst suppliers and users of information, gives you the knowledge you need and on which to base sound business decisions.
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