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Service Convergence Evolution and Trends in Japan
Research On Asia, Group, Inc., Nov 2006, Pages: 93
This report is a periodical report published twice a year, presenting the latest service convergence trends in Japan. For this report, we have adopted an independent methodology for evaluating the penetration level and the future direction of mobile convergence. For identifying convergence service evolution trends and the most notable convergence services in Japan, the report defines the convergence service structure (Convergence Service Structure Definition), maps the structure with the existing convergence services and markets (Japanese Market Structure Analysis), and then analyzes the penetration level of the services as well as vectors behind the evolution of the services (Mini Values and Mini Forces).
The report provides an in-depth analysis on each market, such as One Phone, One Billing, SMS, MMS, Email, IM, PTT, Content Download/Streaming, Mobile Broadcasting, Mobile Portal/Community, Mobile Advertising, LBS, Personal Tool/Storage, Mobile Mall and Mobile Auction, Mobile Banking and Mobile Trading, On Chip Banking, and On Chip Credit Service or Payment.
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