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Motorcycles in Japan
Datamonitor, Dec 2008, Pages: 34
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Volume 10
CHAPTER 4 Market Segmentation I 11
CHAPTER 5 Market Segmentation II 12
CHAPTER 6 Market Share 13
CHAPTER 7 Five Forces Analysis 14
7.1 Summary 14
7.2 Buyer Power 16
7.3 Supplier Power 17
7.4 New Entrants 18
7.5 Substitutes 19
7.6 Rivalry 20
CHAPTER 8 Leading Companies 22
8.1 Honda Motor Company Limited 22
8.2 Yamaha Motor Co., Ltd. 25
8.3 Suzuki Motor Corporation 28
CHAPTER 9 Market Forecasts 30
9.1 Market Value Forecast 30
9.2 Market Volume Forecast 31
CHAPTER 10 Macroeconomic Indicators 32
CHAPTER 11 Appendix 33
11.1 Methodology 33
11.2 Industry Associations 34
11.3 Related Datamonitor Research 34
LIST OF TABLES
Table 1: Japan Motorcycles Market Value: $ billion, 2003-2007 9
Table 2: Japan Motorcycles Market Volume: Units thousand, 2003-2007 10
Table 3: Japan Motorcycles Market Segmentation I: % Share, by Volume, 2007 11
Table 4: Japan Motorcycles Market Segmentation II: % Share, by Value, 2007 12
Table 5: Japan Motorcycles Market Share: % Share, by Volume, 2007 13
Table 6: Key Facts: Honda Motor Company Limited 22
Table 7: Key Financials: Honda Motor Company Limited 24
Table 8: Key Facts: Yamaha Motor Co., Ltd. 25
Table 9: Key Financials: Yamaha Motor Co., Ltd. 27
Table 10: Key Facts: Suzuki Motor Corporation 28
Table 11: Japan Motorcycles Market Value Forecast: $ billion, 2007-2012 30
Table 12: Japan Motorcycles Market Volume Forecast: Units thousand, 2007-2012 31
Table 13: Japan Size of Population (million) , 2003-2007 32
Table 14: Japan GDP (Constant 2000 Prices, $ billion), 2003-2007 32
Table 15: Japan Exchange Rate, 2003-2007 32
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