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Spotlight on Television 2.0 Leaders: Apple Computer Inc.
Emerging Media Dynamics, Inc., Jan 2006, Pages: 40
Introduction and Executive Summary
I. Short History of Apple Computer
II. Apple’s Basic Business and Financial Performance
III. Apple’s Product Lines
A. Hardware
1. PowerMac
2. Xserve and Xserve RAID Storage System
3. MacMini
4. PowerBook
5. iBook
B. Software Products and Computer Technologies
1. Operating System Software
2. Server Software and Server Solutions
3. Professional Application Software
4. Consumer, Education and Business Oriented Application Software
C. Peripheral Products
D. Internet Software and Services
1. Safari
2. QuickTime
3. .Mac
E. Wireless Connectivity and Networking
F. Music Products and Services
1. iTunes
2. iPod
IV. Apple’s Growth Opportunities
A. Retail Expansion
B. International Expansion
V. Apple’s Competition and Challenges
A. Competition
B. Challenges
1. Conflicts with the Record Companies
2. Holding on to Its Proprietary Technology
VI. Apple’s Television 2.0 Forays
A. iPod Videos Shake Up Hollywood
B. iTunes Video Store Performance
C. Trademark Filings Hint at Further Video Ambitions
VII. Apple’s Television 2.0 Growth Prospects
Appendix
Resources for More Information on Apple Computer Inc
About the Author
List of Tables
Table 1
O/S Market Shares, December 2005
Table 2
iTune Video Sales and Revenue Estimates
Table 3
iTunes Video Sales Projections, Q1 06 to Q 408
Table 4
iTunes Video Sales Revenue Projections, Annual Basis
List of Figures
Figure 1
Apple Total Revenue, Q1 03 to Q1 06
Figure 2
Apple Net Income, Q1 03 to Q4 05
Figure 3
Apple Hardware (CPU) Product Shipments, Q1 03 to Q1 06
Figure 4
Apple Revenue for Computers, Desktop v. Portable, Q1 03 to Q1 06
Figure 5
Apple Peripheral Revenues, Q1 03 to Q1 06
Figure 6
Revenues from iTunes, iPod Accessories. Q1 04 to Q1 06
Figure 7
iPod Unit Shipments, Q3 03 to Q1 06
Figure 8
iPod Sales Revenue, Q3 03 to Q1 06
Figure 9
Apple Retail Store Revenue, Q1 03 to Q1 06
Figure 10
Apple Hardware (CPU) Shipments, By Region Q1 03 to Q1 06
Figure 11
Apple Revenues by Region, Q1 03 to Q1 06
Figure 12
Total iTunes Video Sales Projections, Q106 to Q408
Figure 13
iTunes Video Sales Revenue Projections, Q106 to Q408
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