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China Tourism Industry Report, 2006 (Chinese Version)
Research In China, Nov 2006, Pages: 106


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China had 120.29 million inbound travellers in 2005, increasing by 10.3% than 2004. Among which, foreign travellers were 20.26 million, up by 19.6%, and 100.03 million tourists were from Hong Kong, Macau and Taiwan, up by 8.6%. Over 46.81 million inbound travellers stayed overnight, increasing by 12.1%

According to the spot-check results of inbound tourism expenditure approved by the National Bureau of Statistics of China in 2005, China’s tourism (foreign exchange) revenue was US 29.296 billion, increasing by 13.82% than 2004.

In 2005, the number of travel agencies in China was 16,846, among which 1,507 were newly founded, increasing 9.82% than 2004. The number of international agencies increased 118, up 18.02% than 2004. The total asset of travel agencies all over China was RMB 41.926 billion, declining by 1.21% than 2004, RMB 23.202 billion were in debt, decreasing by 0.77% than 2004.

Due to the SARS, in 2003, both Asian tourists to China and its proportion to inbound foreign travellers declined heavily. A majority of about 60% inbound tourists to China are Asian ever since 2000; In Quarter First of 2006, Asian tourists to China accounted for 62.25% of the total foreign travellers.

The development target of China’s tourism program during the Eleventh Five-year Plan period is: the average annual growth of the inbound tourist, the inbound tourist staying overnight, and domestic tourist all increase by 8%, with the average annual revenue from international & domestic tourism rising by 12% and 10% respectively. By 2010, the income from international and domestic tourism is expected to hit USD 53 billion and RMB 850 separately, and the total tourism revenue is expected to hit RMB 1.27 trillion. The tourism industry absorbs 500,000 employees each year, and the total number of the direct employment will reach 10 million by 2010.

In China’s tourism market, the fierce competition will drive the asset integrations; will lead to a decline of anticipated profit rate, yet more new investment opportunities will be brought by the internal restructure. On one hand, the acquisition & reorganization of the tourism industry needs the participation of large-scale social capital and financial institutions. On the other hand, the development & innovation of tourism products will cultivate new investment fields; earlier entrants will gain considerable profits.

This report provides detailed analysis on China’s domestic tourism, inbound tourism and exhibition tourism, together with full elaboration on the development of hotels, travel agencies and self-help tourism in China. It presents the status quo, development trend, tourist source of China’s tourism industry. It also probes into the outbound tourism and gives you relative information. Meanwhile, some problems exist in the tourism product development are analyzed as well as the influences brought by the Eleventh Five-year Plan. Investors, tourism companies and those willing to enter this market will find this report is of great reference value.




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