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Commercial Remote Sensing Data and GIS Software Markets
Frost & Sullivan, May 2001, Pages: 75


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As Market Barriers Fall, End-User Focus Intensifies

Regulatory barriers that once restricted the detail of commercial satellite imaging are expected to fall, opening new markets and enabling market participants to usurp the sub-meter segment, previously the stronghold of aerial imaging. As competition among satellite imaging software and data providers increases, companies will re-commit their energies toward better serving governmental end users, as well as emerging end-user segments, such as real estate, business site selection, banking, and insurance. This Frost & Sullivan research analyzes the markets for commercial satellite imaging, commercial aerial imaging, and geographic information system (GIS) software. It examines key market drivers and restraints, highlights challenges, and provides expert forecasts. With such an up-to-date guide to this market-place, your company will have a decided advantage over uninformed competitors.

Industry-Specific Alliances Crucial For Boosting Revenues

'Partnerships and acquisitions will be essential in accessing value-added revenues,' writes the author of this analysis. Value-added services account for 60 to 70 percent of data revenues. 'If satellite data providers want to pursue domestic and international commercial markets, they will have to develop internal capabilities or acquire companies involved in these 'down-stream' revenues.' Satellite data providers have the advantage of selling minimally enhanced data to foreign customers, but they may lose commercial revenues unless they can offer industry-specific imagery and attribute data. Partnership strategies could help achieve those goals. This report, which surveys the competitive landscape and pinpoints winning strategies, will help your company target the most effective business plan.

Powerful PCs Open New End-User Markets

'Explosive growth in memory capacity and computing power has enabled spatial analysis on PCs that could not be performed just seven years ago,' states the author. As a result, the PC has become the predominant platform upon which GIS commercial and consumer software runs. 'This transition from the back office, government dominated domain to the commercial—and in some cases consumer—markets has the potential to be a true paradigm shift in this industry.'

Demand from new, PC-based users—many with limited geospatial knowledge—will create fresh revenue opportunities, especially for market participants that produce industry-specific data sets. This report will help you anticipate and capitalize on areas of potential growth, helping your firm realize its full market potential.


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