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Remember Me
Ashgate Publishing, Feb 2008, Minutes: 11


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DVD version of the worldwide bestseller that in 10 minutes delivers a message guaranteed to have big impact on customer service attitudes in your organization.

Follow the experience of Frank who, although let down by his garage, his bank, the airline he flies with, the hotel he stays in - even his dry cleaners - remains calm and uncomplaining throughout. Because he knows he will win in the end. Frank understands the power of the customer: ‘If we can’t get good service - we don’t complain - we just don’t come back - ever!’

On the other hand, Frank understands the power of customer loyalty. ‘It’s simple: I’ll remember you. If you’ll just - remember me!’

Learning points:

- the power of good customer service
- how to win or lose customers - for life!
- how bad news spreads
- the value of customer endorsement.


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