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Proofing: The Customer is Always Right...Right?
Reed Business, May 2006, Pages: 150


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This special report examines the current state of color proofing in the context of each of the graphic arts markets We regularly survey--commercial printers and prepress shops, graphic design and production firms, publishing companies, and Internet design and development firms. For each of these markets, the report asks, What is the role of proofing in the workflow? How much of challenge is color proofing? Why is color proofing becoming more or less of a challenge? What proofing techniques and technologies are used--and which are increasing and which are decreasing?

This report also has a special emphasis on the emergence and growing reliance on online proofing technologies.

Highlights

In Summer 2006, 24% of design and production firms were challenged by 'color proofing,' the lowest level since 1998;

In Summer 2005, 25% of Internet design and development firms were challenged by 'color proofing for Web pages'-and 28% were challenged by 'color proofing for print';

In Fall 2005, 55% of print and prepress establishments said that their use of online proofing had been increasing in the past 12 months.

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