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Corporate Focus Beverages: PepsiCo Q4 2006
Making Time Marketing Ltd, Jan 2007, Pages: 11


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Three US acquisitions. PepsiCo made three US acquisitions towards the end of 2006. These are all fruit juice companies and the move reflects a general market trend towards healthier and non-carbonated beverages. However, both Switch and Izze Beverage offer carbonated juices.

The PepsiCo newsletter covers the global beverage activities of PepsiCo during the final quarter of 2006.

Topics Covered:
- Being digital.
- Nine months.
- Acquisitions & disposals.
- New product development.
- Distribution.
- Market issues.
- Pepsi-Cola.
- Mountain Dew.
- Sierra Mist.
- Tropicana.
- Gatorade.
- SoBe.
- Aquafina.
- Other brands.
- Bottler update.


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