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North Asian Sensors Markets
Frost & Sullivan, Feb 2007, Pages: 65
This Frost & Sullivan research service titled North Asian Sensors Market provides a comprehensive analysis of the various sensors catering to different end-user segments. It examines the major challenges, drivers, and restraints as well as highlights the most promising market opportunities. In this research service, Frost & Sullivan's expert analysts thoroughly examine the following technologies: pressure sensors, temperature sensors, flow sensors, and level sensors.
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Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- Oil & gas - Chemical & petrochemical - Power - Refinery - Pulp & paper - Water & waste water The following technologies are covered in this research: - Pressure sensors - Temperature sensors - Flow sensors - Level sensors
The sensors market in North Asia has been experiencing steady growth due to continuous rise in demand, with countries such as Japan, South Korea, and Taiwan playing a vital role in driving this development. Increasing emphasis on energy and production efficiency in the region is another important factor contributing to this growth. Sustained technological development over the years has resulted in the introduction of smart sensors, and certain segments such as ultrasonic, infrared, mass flow, and positive displacement sensors have witnessed continued enhancements in product offerings. 'With the advent of smart sensors, the entire process of plant monitoring has become simpler and communication with the outside world has also become more viable,' says the analyst. 'This has made solutions available for a wider range of manufacturers across different industries.'
However, with the sensors market becoming increasingly mature, the major challenge for manufacturers is to develop successful product differentiation strategies to distinguish themselves from the competition. Effective product differentiation can have a positive impact on both sales and customer loyalty. Enhancing a product with unique features not offered by other manufacturers could help a product shift from competing purely based on price to other non-price factors. This strategy is also likely to be helpful in building the product’s brand name.
Increasing Demand from Numerous End-user Industries
End user industries are growing rapidly not only in North Asia but also around the world. Hence, the demand for sensors has not only increased in the region but also in other parts of the world thereby laying a good foundation for export of sensors. For instance, the oil and gas industry is a major revenue contributor due to the increasingly important role played by sensors in bringing out an effective plant optimization. Level and flow sensors are likely to benefit the most from this demand as high-end technologies are being adopted in this vertical. On the other hand, electronic sensors and ICs are expected to have continuous demand from the communications and consumer industries due to the vast number of their applications in these industries.
Additionally, advanced proximity and positioning sensors based on a range of technologies including infrared, radar, and ultrasonic are expected to be widely used in motor vehicle safety systems. The wastewater and water treatment industry is also proving to be a huge and promising industry for sensors. The opportunities, particularly in Japan, are significant. 'Companies that are able to tap these growing markets, not only in the northern part but also the entire Asian region, are expected to remain competitive in the market,' says the analyst.
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