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Pharmaceutical Customer Relationship Management: Developing and Improving CRM
Cutting Edge Information, April 2007, Pages: 275

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  Companies Mentioned  
    
    
   
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Ajilon
ALlK-Abello
Bristol-Myers Squibb
CPC Healthcare Communications
Harte-Hanks
Johnson & Johnson
Merck Sharp & Ddohme
Novo Nordisk
Roche
Sanofi-Aventis
The Cement Works
Top 10 Pharmaceutical Company (name withheld)
Wyeth


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