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Milk: Global Industry Guide
Datamonitor, April 2009, Pages: 129
The Milk: Global Industry Guide is an essential resource for top-level data and analysis covering the Milk industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.
Scope of the Report
- Contains an executive summary and data on value, volume and segmentation
- Provides textual analysis of the industrys prospects, competitive landscape and profiles of the leading companies
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
- Includes a five-year forecast of the industry
Highlights
- The global milk market grew by 3.1% in 2008 to reach a value of $102.6 billion.
- In 2013, the market is forecast to have a value of $119.5 billion, an increase of 16.5% since 2008.
- Fresh liquid milk (unflavored) represents the greatest proportion of the market, constituting 44.2% of the overall market share by value.
- Europe generates the majority of the global market with 33.5% of the overall market value.
- Parmalat SpA is the leading company in the market, holding a 5.5% share of its overall value.
- Supermarkets and hypermarkets are the central distribution channel with 49.4% of the markets value distributed through this route.
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The milk market consists of concentrated milk, fresh liquid milk, long-life liqiud milk and powdered milk. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2007 annual average exchange rates.
For the purpose of this report the Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezuela, and the US.
Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.
Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.
The global figure comprises the Americas, Asia-Pacific and Europe.
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