Partners Become Central Players In Microsoft’s Business Applications Push - Market Research Reports - Research and Markets

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Partners Become Central Players In Microsoft’s Business Applications Push
Ovum, Jan 2007, Pages: 14



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Key messages
Dynamics positioning: mid-market and corporate accounts
Cross-stack integration
Snap-in applications
Dynamics and role-based computing
Dynamics and SaaS
Expanding, refining partner programs
Partner programs going vertical
Key challenges: channel conflict, merging ecosystems, Project Green

Table of figures

Figures 1 Dynamics functionality integrated into Microsoft Outlook
Figure 2 Dynamics functionality integrated into Microsoft SharePoint
Figure 3 Dynamics CRM Live interface

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