This databook is a detailed information resource covering all the key data points on Ice Cream in Colombia. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.
Scope of this title:
Contains information on 4 categories: Artisanal ice cream, Frozen yogurt, Impulse ice cream and Take-home ice cream. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by category, as well as distribution channel data. Contains market value segmentation by demographic and socioeconomic group.
Highlights of this title:
The market for Ice Cream in Colombia increased between 2001-2006, growing at an average annual rate of 4.8%. The leading company in the market in 2006 was Meals de Colombia. The second-largest player was Helados Mimos with Robin Hood in third place.
Reasons to order your copy: Discover the major quantitative trends affecting the Ice Cream markets. Understand consumers consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.