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Social Networking, Video Sharing, Text Messaging & Wireless Promotions Report: How To Build Awareness, Traffic, Brand Identity & Sales
EPM Communications Inc, Jan 2008
Your customers hunger to be engaged with your brand, service or media property in a personal way. They crave a two-way active relationship where their voices are heard and their influence is felt.
User-generated content (UGC) builds that relationship.
Using case studies from innovative UGC-centric campaigns, Social Networking, Video Sharing, Text Messaging & Wireless Promotions Report Shows You:
- How to incorporate the images and language your customers use and respond to into your own marketing and advertising strategy
- How UGC can help re-shape product development so you stay relevant to your audience
- How to measure ROI in this digital environment
- How you can use the legal fine print to protect your company from poor or unintended outcomes
Social Networking, Video Sharing, Text Messaging & Wireless Promotions Report reveals when to monetize UGC; uncovers why some campaigns fail and others soar; explains how to use social networking to target specific communities, and more.
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