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IPTV: From Quadruple Play to Multiplay
Parks Associates, May 2007, Pages: 180
This report provides analysis and forecasts on the worldwide IPTV market. It specifically covers IPTV deployments in 20 nations and profiles nearly 60 providers. It also examines key IPTV technology, including middleware, applications software, and conditional access providers. The report also provides worldwide forecasts for subscribers and set-top box shipments through 2011.
“On a global scale, the IPTV experience is going to provide widely-varying levels of success and challenges,” said Kurt Scherf, vice president and principal analyst. “Market forces are pushing European incumbents to enter nontraditional markets. Asian markets have, in many cases, the necessary infrastructure to support incredible television experiences, but providers may struggle to differentiate their offerings from competitors. Finally, the North American model for telcos is going to have to shift very quickly from a defensive to an offensive posture for Tier 1 providers to establish a foothold and actually build revenue per subscriber.”
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