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Carbonated Soft Drinks: Global Industry Guide
Datamonitor, April 2009, Pages: 297


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The Carbonated Soft Drinks: Global Industry Guide is an essential resource for top-level data and analysis covering the Carbonated Soft Drinks industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

- Contains an executive summary and data on value, volume and segmentation
- Provides textual analysis of the industrys prospects, competitive landscape and profiles of the leading companies
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
- Includes a five-year forecast of the industry

Highlights

- The global carbonated soft drinks market grew by 0.5% in 2007 to reach a value of $145,659.6 million.
- In 2012, the global carbonated soft drinks market is forecast to have a value of $150,859 million, an increase of 3.6% since 2007.
- The global carbonated soft drinks market grew by 1.4% in 2007 to reach a volume of 157,113.8 million liters.
- In 2012, the global carbonated soft drinks market is forecast to have a volume of 170,249.5 million liters, an increase of 8.4% since 2007.
- Standard cola accounts for the largest segment in the global market with 41.1% of the market share.
- Americas holds the largest share of the global market with 58.9% of the market share.
- The Coca Cola Company is the leading competitor in the global market accounting for 47% of the market share by volume.
- Supermarkets/hypermarkets are the dominant distribution channel with 50.8% of the market’s volume distributed via this channel.

Why you should buy this report

- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research

Market Definition

The carbonated soft drinks market includes standard and diet colas, fruit-flavored carbonates, mixers, and other carbonated soft drinks. All values are for retail selling price (RSP) and include all applicable taxes. Currency conversions were calculated using constant average 2007 annual exchange rates.

For the purpose of this report the Americas comprises Brazil, Canada, Mexico and the US.

Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

The global figure comprises the Americas, Asia-Pacific and Europe.



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