The report profiles 80 video social networking sites and related services (eg Joost for online P2P television).
Major US and UK video social networking sites covered: - AOL UnCut - Bebo TV - Break.com - Crackle / Grouper - CurrentTV - DailyMotion - eBaum’s World - Expo TV - Facebook - GoFish - Google Video - Guba - Jumpcut - Kyte - Lycos Cinema - Metacafe - MSN Soapbox - myHeavy - MySpaceTV - Sharkle - SkyCast - Veoh - Vmix - Yahoo! Video - YouTube - Ziddio - Zooppa
Related video services include: - AOL Video and Show Me - Dabble - Howstuffworks.com - Joost - MSN Video - NBCU/News Corp JV - StumbleVideo - VideoEgg - VideoJug
Media companies and media moguls investing or partnering in video SNS: - Al Gore - CAA - Comcast - Mike Eisner - NBCU - News Corp - Niklas Zennstrom - Peter Guber - Sony - Turner Broadcasting - United Talent Agency - Viacom - WPP
Case studies of innovative brand campaigns: - Bazooka Joe - Campari - Chevrolet - Dove - HBO - Incubus - McDonald’s - Pringles - Stride
Sources and experts quoted include: - Advertising Age - American Advertising Federation - BBC - Bradley Horowitz (Yahoo!) - comScore - Harris Interactive - Hitwise - Interpublic Emerging Media Lab - Ipsos Insight - Jyri Engestrom (Jaiku) - Mary Hodder (Dabble) - Ofcom - Online Publishers Association - Pete Blackshaw (Nielsen BuzzMetrics) - Piper Jaffrey - Vidmeter
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