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Electronic Arts - SWOT Analysis
Datamonitor, Dec 2009, Pages: 34


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Electronic Arts - SWOT Analysis company profile is the essential source for top-level company data and information. Electronic Arts - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Electronic Arts (EA) is a leading interactive entertainment software company. The company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers, cellular handsets and the internet. The company’s flagship brands include EA, EA Games, EA Sports, The Sims and Pogo. The company primarily operates in North America and Europe. It is headquartered in Redwood City, California and employs 9,000 people. The company recorded revenues of $3,665 million during the financial year (FY) ended March 2008, an increase of 18.6% over 2007. It reported an operating loss of $487 million in FY2008, compared to an operating profit of $39 million in 2007. The company incurred a net loss of $454 million in FY2008, compared to a net profit of $76 million in 2007.

Scope of the Report

- Provides all the crucial information on Electronic Arts required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Electronic Arts in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Electronic Arts
-Data is supplemented with details on Electronic Arts history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Electronic Arts

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available


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