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The European Handbook of Management Consultancy
Oak Tree Press , May 1995
The European Handbook of Management Consultancy is a comprehensive guide to all aspects of management consultancy in a fast-changing world. Compiled by the European Innovation Programme (Project RA340 Ter), an EC-sponsored consortium of advisory bodies from Norway, Ireland , Germany Denmark and elsewhere in Europe. The book provides ‘best practice’ advice on the link between the new technologies and strategic planning for consultants throughout Europe.
The Handbook offers management consultants a complete source of practical information on all aspects of consultancy – an overview of new management concepts; critical advice on how to conduct a diagnostic analysis of the organisation; key success factors in developing a coherent strategy; practical measures for project implementation; and concise descriptions of the key functional areas, such as finance, marketing, operations, human resource management, information technology and product development, among others.
In addition to providing a wealth of practical information, The European Handbook of Management Consultancy offers three key lessons on management consultancy today:
-If consultants are to play a central role in developing strategic innovation in small and medium sized companies in the EU, the consultancy sector itself must be able to demonstrate a professional competence that will enable it to perform that function.
- The work of management consultants should not only address immediate, short-term problems of companies, but also must help the companies transform themselves into learning organisations for ongoing success.
-In situations where the managers of the SME’s are absorbed in day-to-day chores, an external management consultant can become the driving force behind the strategic project implementation.
Sponsored by the European Commission this handbook provides a standardised approach to the process of management consultancy for SME’s in the EU. The European Handbook of Management Consultancy will be an indispensable guide to help small and medium-sized companies in Europe to develop a coherent innovation strategic to compete in the global economy.
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