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Technological enablers for managing broadcasting content (Technology Focus)
Datamonitor, Sep 2007, Pages: 12


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Introduction

This brief highlights the key technological developments that are set to transform the broadcast value chain. As competition increases in the broadcasting sector, market players are looking to ensure that they implement strategies and technologies to help them remain competitive. This includes reducing costs, boosting efficiency and expanding services through implementing effective technology.

Scope

Outlines different storage and server architectures available in modern file-based production. Highlights multiple challenges present with regards to content formats and multi-platform distribution. Addresses the necessity of business-IT alignment to enhance operational efficiency.

Highlights

There are a variety of benefits that arise from the transition towards centralized architectures including the ability to establish parallel workflows without creating multiple copies of a specific media asset. Asset management systems are one of the most important applications in the modern broadcast infrastructure environment. The movement towards a MAM system essentially transforms physical handling of media content to an automation-assisted method of handling media content.

Reasons to Purchase

Understand multiple types of digital workflows as well as costs and benefits of each. Comprehend key opportunities for traditional technology vendors in the broadcast sector.



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