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The Dietary Supplements Market Outlook: The Impact of Changes in Regulation, Demographics and Consumer Trends
Business Insights, Oct 2007, Pages: 198
EXECUTIVE SUMMARY
CHAPTER 1: INTRODUCTION
- Research methodology
- What is this report about?
- The supplements market defined
- Vitamins and minerals
- Herbs and botanicals
- Sports and specialty
CHAPTER 2: MARKET DRIVERS AND ISSUES
- Factors affecting the growth of the industry
- Economics
- Cost of healthcare
- Exchange rates
- Demographics and beyond…
- Regulatory issues – opportunities and threats
for manufacturers
- United States, Europe, Japan
CHAPTER 3: THE SUPPLEMENTS MARKET
- Sales of supplements
- United States
- Vitamin and mineral markets
- Herbal and botanical markets
- Sports and specialty
- Europe
- Overview of European markets
- Vitamin and mineral markets
- Herbal and botanicals
- Sports and specialty
- Industry interview – High5
- Japan
- Vitamins and minerals
- Herbals and botanicals
- Sports and specialty
CHAPTER 4: INNOVATION AND NPD
- Innovation and NPD
- Category analysis
- Vitamins and minerals
- Vitamin B6 – the next folic acid?
- Vitamin C and the common cold
- Vitamin D – upping intake
- Vitamin D and metabolic syndrome
- Vitamin K the cardioprotectant
- Herbs and botanicals
- EGCG – Teavigo’s seal of guarantee
- Botanical fingerprinting and GMP
- American ginseng
- Industry interview - Aloecorp
- Sports and specialty
- Age still a big driver
- Whey gets blocked in China
- Case study – MyAlli
- Regional analysis
- United States
- Obesity still BIG business
- Microencapsulation
- Health claims in the US
- Interview – insight into North America
- Europe
- Innovation stifled by regulation
- Nanotechnology
- Industry interview – insight into Europe
- Japan
- Economic recovery has not guaranteed
success for supplement market
- Innovation in the hands of weight loss
and beauty
- Soy peptide gets a brake
- Industry insight – insight into Asia
CHAPTER 5: KEY AND FUTURE TRENDS IN
SUPPLEMENTS
- Personalization
- Demographic differentiation
- Emerging markets - the key to growth
- Immunity gathers momentum
- Obesity and cross-category-marketing
- Consumer trends – where is the market
headed?
- Weight loss
- Male marketing
- Motherhood revisited
- Boomers
- Pain management
- Industry interview – consumer insight
- The meta-analysis – “friend or foe”
- Visual differentiation through research
- Industry interview – clinical research
CHAPTER 6: INDUSTRY SURVEY
- Supplements NPD
- Target audience
- Price premiums
- Regional potential
- Distribution channels
- Supplement categories
- Supplements versus food and drinks
- Impact of external factors on supplement NPD
- Launching a dietary supplement
- Marketing supplements
CHAPTER 7: CONCLUSIONS
- Growth opportunities and resistance
- Differentiation
- Delivery systems
- Disease prevention and healthcare
(self-medication)
- Development of emerging markets
- EU and US regulations
- Personalization
- Purity and ingredient efficacy
- Partnerships: making traditional and local
insights work
- The rise of Rx-to-OTC
TABLES
- Sales of dietary supplements
- US $m, 2002-2006
- Europe $m, 2002-2006
- Japan $m, 2002-2006
- Per capita sales of dietary supplements
- US $, 2002-2006
- Europe $, 2002-2006
- Japan $, 2002-2006
FIGURES
- Regulatory structure in Europe
- Food for Special Dietary Uses (FOSDU)
- Food for Specific Health Uses (FOSHU)
- Overview of Japanese regulatory system of
dietary supplements
- Coral Calcium Supreme
- Pfizer’s Zoloft
- Phosphagen Elite from EAS containing
Carnosyn beta-alanine
- Advantra-Z (Citrus aurantium) from Nutratech
- Maximuscle products
- Super Carbs from High-5
- DSM Nutritionals Teavigo seal of quality
- Wisconsin Ginseng Board seal
- MyAlli starter pack
- MyAlli starter pack with Steven Burton, Vice
President of the weight control unit
- Cross channel growth in healthcare products
GSK
- Percentage share of supplements launched
- By category 2004 and 2007
- By region, 2004 and 2007
- Percentage growth of supplements launched,
2004 and 2007
- Nutri-Nano CoQ10 from Solgar, US
- Cold-Fx from CV Technologies Inc
- AC-11(R) from Optigenex Inc
- Acomplia from Sanofi-Aventis
- Drivers of dietary change
- Influence of a negative meta-analysis on
Avandia
- The importance of key health areas in
supplements NPD over the next 5 years
- Demographic groups that will be the most
important for the growth of the supplements
market over the next 5 years
- Price premium consumers are willing to pay for
a particular benefit
- Regional growth potential for supplements
manufacturers over the next 5 years
- Sales growth potential in key distribution
channels over the next 5 years
- Supplements categories that will offer the
most sales growth potential over the next 5
years
- Future sales growth – from supplements or
from use in food and drinks
- Impact key factors will have on supplements
NPD over the next 5 years
- The importance of key factors for a successful
launch of a dietary supplement
- The importance of various forms of marketing
for the launch of dietary supplements
- Clarinol, Teavigo and Ocean Nutrition MEG-3
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