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Wine in Italy to 2011
Datamonitor, Oct 2007, Pages: 111
Introduction
This databook is a detailed information resource covering all the key data points on Wine in Italy. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.
Scope
Contains information on 3 categories: Fortified wine, Sparkling wine and Still wine. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by categories.
Highlights
The market for Wine in Italy increased between 2001-2006, growing at an average annual rate of 4.2%. The leading company in the market in 2006 was LVMH Moet Hennessy Louis Vuitton SA. The second-largest player was Bacardi Limited with Pernod Ricard in third place.
Reasons to Purchase
- Discover the major quantitative trends affecting the Wine markets.
- Understand consumers consumption and expenditure patterns.
- Understand the future direction of the market with reliable historical data and full five year forecasting.
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