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China Mobile Phone Game Market Report, 2007 (Chinese Version)
Research In China, Nov 2007, Pages: 98
1 Mobile Phone Game
1.1 Definition
1.2 Classification
1.2.1 by Use Mode of Consumers
1.2.2 by Technology Platform
1.2.3 by Representation Mode
1.3 Characteristics
2 Global Level of Mobile Phone Game Operation
2.1 SK Operation
2.1.1 Development History
2.1.2 Development of Business
2.2 NTT DOCOMO
2.2.1 Development History
2.2.2 Development of Business
3 Development of Mobile Phone Game Market in China
3.1 User Scale
3.2 Market Scale
4 Structure of Mobile Phone Game Industry in China
4.1 Structure of Industry Value Chain
4.1.1 Mobile Operator
4.1.2 Provider
4.1.3 Developer
4.1.4 Users
4.1.5 Cell Phone Manufacturer
4.1.6 Distribution Channels
4.1.7 Provider of Relevant Technologies
4.2 Business Mode of Mobile Phone Game in China
4.2.1 Main Profitability Modes
4.2.2 Main Dividend Modes
5 Content Providers of Mobile Phone Game in China
5.1 Famous Mobile Phone Game CP in China
5.2 Main Mobile Phone Games of CP
5.2.1 Digital-Red
5.2.1.1 Background
5.2.1.2 Business
5.2.1.3 Market Strategies
5.2.1.4 Finance
5.2.2 Feather Snake
5.2.2.1 Background
5.2.2.2 Business
5.2.2.3 Market Strategies
5.2.3 Magma Digital
5.2.3.1 Background
5.2.3.2 Business
5.2.3.3 Market Strategies
5.2.3.4 Finance
5.2.4 Asion Sky
5.2.4.1 Background
5.2.4.2 Business
5.2.4.3 Market Strategies
5.2.5 Beijing Joyfun
5.2.5.1 Background
5.2.5.2 Business
5.2.5.3 Market Strategies
5.2.6 Unite Ideals
5.2.6.1 Background
5.2.6.2 Business
5.2.6.3 Market Strategies
5.2.7 Shanghai Mobile Embedded Technology
5.2.7.1 Background
5.2.7.2 Business
5.2.7.3 Market Strategies
5.2.8 Grandao
5.2.8.1 Background
5.2.8.2 Business
5.2.8.3 Market Strategies
6 Mobile Phone Game Business Providers in China
6.1 Famous Mobile Phone Games of SP in China
6.2 Main Mobile Phone Games of SP
6.2.1 Kongzhong
6.2.1.1 Background
6.2.1.2 Business
6.2.1.3 Market Strategies
6.2.1.4 Finance
6.2.2 Tencent
6.2.2.1 Background
6.2.2.2 Business
6.2.2.3 Market Strategies
6.2.2.4 Finance
6.2.3 Sina
6.2.3.1 Background
6.2.3.2 Business
6.2.3.3 Market Strategies
6.2.3.4 Finance
6.2.5 Sohu
6.2.5.1 Background
6.2.5.2 Business
6.2.5.3 Market Strategies
6.2.5.4 Finance
6.2.6 Tom
6.2.6.1 Background
6.2.6.2 Business
6.2.6.3 Market Strategies
6.2.6.4 Finance
7. Mobile Phone Game Operation in China
7.1 China Mobile
7.1.1 Mobile Phone Game Product Line
7.1.2 Market Strategies
7.2 China Unicom
7.2.1 Mobile Phone Game Product Line
7.2.2 Market Strategies
7.3 Opportunity
7.4 Risk
7.5 Strategies
Conclusion
Selected Charts
Mobile Phone Game
Mobile Phone Game Classification
Mobile Phone Game User Scale in China
Mobile Phone Game Market Scale in China
Mobile Phone Game Value Chain in China
Background of Digital-Red
Mobile Phone Game Products of Digital-Red
Dream World of Digital-Red
Operation Revenue of SNDA Online Games (Digital-Red), 05Q4-07Q2
Background of Feather Snake
Mobile Phone Game Products of Feather Snake
Background of Magma Digital
Mobile Phone Game Products of Magma Digital
Operation Revenue of Magma Digital, 06Q1—07Q2
Background of Asion Sky
Mobile Phone Game Products of Asion Sky
Background of Beijing Joyfun
Mobile Phone Game Products of Beijing Joyfun
Background of Unite Ideals
Mobile Phone Game Products of Unite Ideals
Dangerous Roads of Unite Ideals
Background of Shanghai Mobile Embedded Technology
Mobile Phone Game Products of Shanghai Mobile Embedded Technology
Background of Grandao
WXQK of Grandao
Background of Kongzhong
Mobile Phone Games Products of Kongzhong
Three Kingdoms Online of Kongzhong
New Game System of Kongzhong – Country War
Taken Online of Kongzhong
Total Revenue of Kongzhong, 05Q4—07Q1
Background of Tencent
Mobile Phone Games of Tencent
Western Fantasy of Tencent
Single-player Mobile Game of Tencent
Leisure Mobile Games of Tencent
Total Revenue of Tencent, 05Q4—07Q1
Revenue of Mobile and Telecommunication Value-added Service of Tencent, 05Q4—07Q1
Background of Sina
Mobile Phone Game Products of Sina
Total Operation Revenue of Sina, 05Q4-07Q1
Mobile Value-added Revenue of Sina, 05Q4-07Q2
Background of Sohu
Cell Phone SMS Game Products of Sohu
Mobile Phone Game Products of Sohu
Total Operation Revenue of Sohu, 05Q4-07Q2
Net Profit Revenue of Sohu, 05Q4-07Q2
Background of TOM
Mobile Phone Game Products of TOM
Total Online Operation Revenue of TOM, 05Q4-07Q2
Revenue of Online Wireless Internet Service of TOM, 05Q4-07Q2
Net Profit of TOM Online, 05Q4-07Q2
Brand Development Strategies of China Mobile
Characteristics of Mobile Phone Games by Technology Platform
Main Difference between Mobile Phone Games and Traditional Games
History Retrospect of SK Mobile Phone Games Development
History Retrospect of NTT DOCOMO Mobile Phone Games Development Famous Mobile Phone Games of CP in China
Online Mobile Phone Game Business of Digital Red
Strategies of Mobile Phone Game Development of Digital Red
Mobile Phone Game Products of Digital Red
Online Market Strategies of Digital Red
Mobile Phone Games of Feather Snake
Mobile Phone Game Development Strategies of Feather Snake
Mobile Phone Game Products of Feather Snake
Market Strategies of Feather Snake
Mobile Phone Games of Magma Digital
Mobile Phone Game Development Strategies of Magma Digital
Mobile Phone Game Products of Magma Digital
Market Strategies of Magma Digital
Mobile Phone Games of Asion Sky
Mobile Phone Game Development Strategies of Asion Sky
Mobile Phone Game Products of Asion Sky
Market Strategies of Asion Sky
Mobile Phone Games of Beijing Joyfun
Mobile Phone Game Development Strategies of Beijing Joyfun
Mobile Phone Game Products of Beijing Joyfun
Market Strategies of Beijing Joyfun
Mobile Phone Games of Unite Ideals
Mobile Phone Game Development Strategies of Unite Ideals
Mobile Phone Game Products of Unite Ideals
Market Strategies of Unite Ideals
Mobile Phone Games of Shanghai Mobile Embedded Technology
Mobile Phone Game Development Strategies of Shanghai Mobile Embedded Technology
Mobile Phone Game Products of Shanghai Mobile Embedded Technology
Market Strategies of Shanghai Mobile Embedded Technology
Market Strategy of Grandao
Famous Mobile Phone Games of SP in China
Mobile Phone Games of Kongzhong
Mobile Phone Game Development Strategies of Kongzhong
Mobile Phone Game Products of Kongzhong
Mobile Phone Game Market Strategies of Kongzhong
Mobile Phone Games of Tencent
Mobile Phone Game Development Strategies of Tencent
Mobile Phone Game Products of Tencent
Market Strategies of Tencent
Mobile Phone Games of Sina
Mobile Phone Game Development Strategies of Sina
Mobile Phone Game Products of Sina
Wireless Market Strategies of Sina
Mobile Phone Games of Sohu
Mobile Phone Game Development Strategies of Sohu
Mobile Phone Game Products of Sohu
Market Strategies of Sohu
Mobile Phone Games of TOM
Mobile Phone Game Development Strategies of TOM
Mobile Phone Game Products of TOM
Market Strategies of TOM
Mobile Phone Game Products of China Mobile
Brand System of China Mobile
Marketing Strategies of China Mobile
Development Strategies of China Mobile
Mobile Phone Game Products of China Unicom
Brand System of China Unicom
Marketing Strategies of China Unicom
Development Strategy Characteristics of China Unicom
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