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Creating a Culture of Health by Engaging the C-Suite and Employees to Promote Better Health, a December 4, 2007 Webinar on CD-ROM
Healthcare Intelligence Network, Dec 2007, Minutes: 90


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Senior management support of health and wellness programs is a critical element to the success of such initiatives. The top-down support of health and wellness programs drives employees to participate and engage in efforts to improve their health.

Driven by healthcare cost increases that are eating into corporate profits, companies that embrace a culture of health across their organization not only improve the health of their employees and benefit from its related impact on productivity, but also improve corporate profitability and shareholder value.

During Creating a Culture of Health by Engaging the C-Suite and Employees to Promote Better Health, a 90-minute webinar on CD-ROM, an expert panel of speakers described the key steps in creating a culture of health that engages both the C-suite and employees.

Gregg Lehman, Ph.D., president and CEO of HealthFitness, and David Sensibaugh, director of integrated health at Eastman Chemical Company, provided the inside details on:

- The steps in creating a culture of health;
- Engaging the C-suite and the employee to promote better health;
- Assessing ROI resulting from a culture of health; and
- A case study on successfully creating a culture of health.

WHO WILL BENEFIT FROM THIS WEBINAR?

CEOs, medical directors, wellness professionals, human resources professionals, disease management directors, managers and coordinators, health plan executives, business development executives and strategic planning directors.


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