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Blade Server Market Shares, Market Opportunities, Market Forecasts, and Market Strategies 2008 to 2014
WinterGreen Research, Inc., Nov 2007, Pages: 364


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Blade vendors have positioned to help implement business strategy relative to real time exchange of information. Mid size businesses are positioned to use middleware to increase productivity. New systems are built on Web based middleware that is positioned to leverage the Internet as a channel for the supply chain, to partners, and directly to customers. Systems are useful for automation of processes that were previously manual.

A focus on network computer systems hardware gives mid size companies the ability to leverage shared workload and integration of applications on blades. Services oriented architecture (SOA) provides the ability to be responsive to changing market conditions. Messaging software renamed as ESBs supports SOA to effect exchange of information over the network. Network storage systems are adapting to the Internet and providing a thrust for blade servers.

Margins are slim on blade systems compared to mid-range server systems. Manufacturers are attempting to gain market share and sell volume. The anticipation of making profits from software, supplemental service, warranties, consulting, and systems integration is a market factor.

Blade servers consolidate and simplify the reduction of tangled cables. The spaghetti mess of 200 cables coming out of a 2-meter rack can be replaced with 3 to 6 cables saving as much as one half of the system cost. Replacing cables is significant for services as it is very easy to disconnect the wrong cable bringing down an entire system.

The blade server market showed continued growth in the first three quarters 2007. Blade servers include both x86 and RISC blades. Hewlett-Packard led the blade markets with 41% share, followed by IBM which maintained the number two position in the blade server mark, with 38% market share.

Fujitsu Siemens maintained the number three market position with 10.7% market share. Sun was number four in the market with 5% snare and Dell holds the number five market share position with respect of revenue of 3% share.

Growth drivers are Linux clusters and blades. Server consolidation is driving UNIX low- end substitution. The small and medium business market represents over 50% of the Intel- based market. Benefits of servers relate to the fact that systems are implemented in data centres and distributed computing environments. Servers are positioned as Web network devices that provide an integration platform.

Blades support the integration of multiple servers, storage, Ethernet switches, and networking blades. Blades are available at reduced cost in comparison to other servers.

Systems collapse the complexity of corporate datacenters by integrating servers, networks, storage and applications in one system. Blades run web sites and email systems, and also attack the most demanding computing tasks such as digital animation, genomic calculations and financial trading.

Worldwide total blade server markets at $5.2 billion in 2008 are forecast to reach $15.7 billion dollars by 2013.

Authors Bio:

Ellen T. Curtiss conducts strategic and market assessments in technology-based industries. Previously she was a member of the staff of Arthur D. Little, Inc., for 23 years, most recently as Vice President of Arthur D. Little Decision Resources, specializing in strategic planning and market development services. She is a graduate of Boston University and the Program for Management Development at Harvard Graduate School of Business Administration. She is the author of recent studies on worldwide telecommunications markets and the Top Ten Telecommunications market analysis and forecasts.

Susan Eustis conducts research in communications and computer markets and applications. She holds several patents in micro computing and parallel processing. She is the author of recent studies of the Regional Bell Operating Companies' marketing strategies, Internet equipment, a study of Internet Equipment, Worldwide Telecommunications Equipment, Top Ten Telecommunications, Digital Loop Carrier, Web Hosting, and Application Integration markets. Ms. Eustis is a graduate of Barnard College.


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