|
|
 |
|
Viewing report
|
|
|
|
Foreign Franchise Development in China
Internet Securities Inc, Dec 2007, Pages: 21
Franchising is defined in the Measures as a contractual relationship whereby a franchisor grants a franchisee the right to use its business resources such as its trademark, trade name, business model etc. and the franchisee operates under a uniform operational system and pays a franchising fee to the franchisor in accordance with the stipulations of the contract. Franchisees supply the capital and staff. The Chinese term for franchise is known as texujingying.
“China: Foreign Franchise Development in China” covers the industry overview, chinas franchise industry, rules and regulations, global franchise and common challenges. It also covers the market trends and outlook, market demand, advantages and disadvantages of franchising, china franchise development, best prospects of franchising sectors and obstacles of franchise development, plus the comparative matrix of the industry leading players: KFC, McDonalds Corporation, Starbucks Corporation, and Century 21 Real Estate LLC
Customers who bought this item also bought
China Franchise Industry Report, 2007
China Franchise Industry Report, 2007
China: Franchising Industry
Franchising - Global Outlook
Due Diligence into the Franchise Industry: How To Become Your Own Boss
Franchising - Global Outlook 2006
Franchising For Dummies, 2nd Edition
Franchising: Realities & Remedies
Research Report on China Chain Store & Franchise Industry in 2009
The Unofficial Guide to Opening a Franchise
Franchising in Australia
Franchising Market Report 2008
|
|
|
|
