China has the potential to be the largest market for contact center technologies. It has a consummate wealth of highly skilled labour and a maturing communications infrastructure which makes it a prime market for contact center technology investment.
Scope
- Growing IT spending among Chinese firms
- Contact centers increasing role in government and communications markets
- The growing importance of consolidating and standardizing systems in China
- Why certain vendors will have more success in China
Highlights of this title
Chinas rapid economic growth has resulted in a growing consumer population that needs to be serviced and supported through contact centers. However, Chinese enterprises customer services strategies are in their infancy.
Chinese companies are becoming increasingly competitive. This has had an impact on their contact center services. As Chinese enterprises establish themselves overseas, the delivery of their customer service strategy has to be consistent.
Key reasons to purchase this title
- Identify and understand the key market drivers and inhibitors in China
- Identify and assess the existing and emerging opportunities in China
