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The Ericsson Voice/Data Convergence Radars (Vendor Focus)
Datamonitor, Dec 2007, Pages: 8


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This brief analyses the strengths and weaknesses of Ericssons voice/data convergence offering. Ericsson has been rated according to its market impact (based on revenues), user sentiment (based on customer perceptions) and the technology capabilities of its offering.

Scope

- Technology: an assessment of Ericssons technology based on specific attributes and the availability of certain features.

- User sentiment: tracks end-users impression of Ericssons products based on a survey of over 150 voice/data convergence users.

- Market impact: measures Ericssons market impact based on its revenues and financial performance.

Highlights of this title

Ericsson offers a number of IP PBX based platforms targeted at different sized enterprises and its convergence strategy has a distinctive mobility focus. It has achieved a strong overall technology assessment but has not scored as highly as some of its competitors in the customer sentiment and market impact radars.

Key reasons to purchase this title

- Gain detailed knowledge of Ericssons strengths with regards to technology, user sentiment and market impact.

- Voice/data convergence vendors can benchmark their own performance against Ericsson in various key criteria.

- Enterprise IT managers will gain valuable insight to improve their voice/data convergence purchasing decisions.



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