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Beer, Cider and FABs in New Zealand to 2011
Datamonitor, Jan 2008, Pages: 119
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Beer, cider & FABs 2
Summary category level - Fabs 3
Summary category level - Cider 4
Summary category level - Beer 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Value Analysis, US$ 2001-2006 23
Value Analysis, US$ 2006-2011 23
Volume Analysis, 2001-2006 25
Volume Analysis, 2006-2011 26
Company and Brand Share Analysis 28
Distribution Analysis 32
Expenditure & consumption per capita 34
Chapter 4 LEADING COMPANY PROFILES 37
Lion Nathan 37
DB Breweries 39
Chapter 5 CATEGORY ANALYSIS - FABS 41
Value Analysis, 2001-2006 41
Value Analysis, 2006-2011 42
Value Analysis, US$ 2001-2006 44
Value Analysis, US$ 2006-2011 44
Volume Analysis, 2001-2006 46
Volume Analysis, 2006-2011 47
Company and Brand Share Analysis 49
Distribution Analysis 52
Expenditure & consumption per capita 54
Chapter 6 CATEGORY ANALYSIS - CIDER 57
Value Analysis, 2001-2006 57
Value Analysis, 2006-2011 58
Value Analysis, US$ 2001-2006 59
Value Analysis, US$ 2006-2011 59
Volume Analysis, 2001-2006 60
Volume Analysis, 2006-2011 61
Company and Brand Share Analysis 62
Distribution Analysis 65
Expenditure & consumption per capita 67
Chapter 7 CATEGORY ANALYSIS - BEER 70
Value Analysis, 2001-2006 70
Value Analysis, 2006-2011 71
Value Analysis, US$ 2001-2006 73
Value Analysis, US$ 2006-2011 74
Volume Analysis, 2001-2006 76
Volume Analysis, 2006-2011 77
Company and Brand Share Analysis 79
Distribution Analysis 83
Expenditure & consumption per capita 85
Chapter 8 COUNTRY COMPARISON 88
Value 88
Volume 93
Market Share 98
Chapter 9 NEW PRODUCT DEVELOPMENT 99
Product launches over time 99
Recent product launches 102
Chapter 10 NEW ZEALAND SOCIOECONOMIC PROFILE 103
Country Overview 103
Key Facts 104
Political Overview 106
New Zealand Economic Overview 107
Chapter 11 NEW ZEALAND MACROECONOMIC PROFILE 108
Macroeconomic Indicators 108
Chapter 12 RESEARCH METHODOLOGY 114
Methodology overview 114
Secondary research 115
Market modelling 116
Primary research 117
Data finalisation 117
Ongoing research 118
Chapter 13 APPENDIX 119
Future readings 119
How to contact experts in your industry 119
LIST OF FIGURES
Figure 1: New Zealand Beer, Cider & Fabs value & value forecast, 2001-2011 (NZD m, nominal prices) 22
Figure 2: New Zealand Beer, Cider & Fabs category growth comparison, by value, 2001-2011 24
Figure 3: New Zealand Beer, Cider & Fabs volume & volume forecast, 2001-2011 (Liters m) 27
Figure 4: New Zealand Beer, Cider & Fabs category growth comparison, by volume, 2001-2011 27
Figure 5: New Zealand Beer, Cider & Fabs company share, by volume, 2005-2006 (%) 30
Figure 6: New Zealand Beer, Cider & Fabs distribution channels, by volume, 2005-2006(Liters m) 33
Figure 7: New Zealand Fabs value & value forecast, 2001-2011 (NZD m, nominal prices) 43
Figure 8: New Zealand Fabs category growth comparison, by value, 2001-2011 45
Figure 9: New Zealand Fabs volume & volume forecast, 2001-2011 (Liters m) 48
Figure 10: New Zealand Fabs category growth comparison, by volume, 2001-2011 48
Figure 11: New Zealand Fabs company share, by volume, 2005-2006 (%) 50
Figure 12: New Zealand Fabs distribution channels, by volume, 2005-2006(Liters m) 53
Figure 13: New Zealand Cider value & value forecast, 2001-2011 (NZD m, nominal prices) 58
Figure 14: New Zealand Cider volume & volume forecast, 2001-2011 (Liters m) 61
Figure 15: New Zealand Cider company share, by volume, 2005-2006 (%) 63
Figure 16: New Zealand Cider distribution channels, by volume, 2005-2006(Liters m) 66
Figure 17: New Zealand Beer value & value forecast, 2001-2011 (NZD m, nominal prices) 72
Figure 18: New Zealand Beer category growth comparison, by value, 2001-2011 75
Figure 19: New Zealand Beer volume & volume forecast, 2001-2011 (Liters m) 78
Figure 20: New Zealand Beer category growth comparison, by volume, 2001-2011 78
Figure 21: New Zealand Beer company share, by volume, 2005-2006 (%) 81
Figure 22: New Zealand Beer distribution channels, by volume, 2005-2006(Liters m) 84
Figure 23: Global Beer, Cider and FABs market split (value terms, 2006) - Top 5 countries 89
Figure 24: Global Beer, Cider and FABs market value, 2001 - 2006 (Top 5 countries) 92
Figure 25: Global Beer, Cider and FABs market split (volume terms, 2006) - Top 5 countries 94
Figure 26: Global Beer, Cider and FABs market volume, 2001 - 2006 (Top 5 countries) 97
Figure 27: Map of New Zealand 105
Figure 28: Annual data review process 115
LIST OF TABLES
Table 1: Beer, Cider & FABs category definitions 8
Table 2: Beer, Cider & FABs distribution channels 9
Table 3: New Zealand Beer, cider & FABs value, 2001-2006 (NZD m, nominal prices) 20
Table 4: New Zealand Beer, cider & FABs value forecast, 2006-2011 (NZD m, nominal prices) 21
Table 5: New Zealand Beer, cider & FABs value, 2001-2006 (US$ m nominal prices) 23
Table 6: New Zealand Beer, cider & FABs value forecast, 2006-2011 (US$ m nominal prices) 23
Table 7: New Zealand Beer, cider & FABs volume, 2001-2006 (Liters m) 25
Table 8: New Zealand Beer, cider & FABs volume forecast, 2006-2011 (Liters m) 26
Table 9: New Zealand Beer, cider & FABs brand share, by volume, 2005-2006 (%) 28
Table 10: New Zealand Beer, cider & FABs volume, by brand 2005-2006 (Liters m) 29
Table 11: New Zealand Beer, cider & FABs company share by volume, 2005-2006 (%) 31
Table 12: New Zealand Beer, cider & FABs volume, by company, 2005-2006 (Liters m) 31
Table 13: New Zealand Beer, cider & FABs distribution channels, by volume, 2005-2006 (%) 32
Table 14: New Zealand Beer, cider & FABs volume, by distribution channel, 2005-2006 (Liters m) 32
Table 15: New Zealand Beer, cider & FABs expenditure per capita, 2001-2006 (NZD, nominal prices) 34
Table 16: New Zealand Beer, cider & FABs forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 34
Table 17: New Zealand Beer, cider & FABs expenditure per capita, 2001-2006 (US$ nominal prices) 35
Table 18: New Zealand Beer, cider & FABs forecast expenditure per capita, 2006-2011 (US$ nominal prices) 35
Table 19: New Zealand Beer, cider & FABs consumption per capita, 2001-2006 (Liters) 36
Table 20: New Zealand Beer, cider & FABs forecast consumption per capita, 2006-2011 (Liters) 36
Table 21: Lion Nathan Key Facts 37
Table 22: DB Breweries Key Facts 39
Table 23: New Zealand Fabs value, 2001-2006 (NZD m, nominal prices) 41
Table 24: New Zealand Fabs value forecast, 2006-2011 (NZD m, nominal prices) 42
Table 25: New Zealand Fabs value, 2001-2006 (US$ m nominal prices) 44
Table 26: New Zealand Fabs value forecast, 2006-2011 (US$ m nominal prices) 44
Table 27: New Zealand Fabs volume, 2001-2006 (Liters m) 46
Table 28: New Zealand Fabs volume forecast, 2006-2011 (Liters m) 47
Table 29: New Zealand Fabs brand share, by volume, 2005-2006 (%) 49
Table 30: New Zealand Fabs volume, by brand 2005-2006 (Liters m) 49
Table 31: New Zealand Fabs company share by volume, 2005-2006 (%) 51
Table 32: New Zealand Fabs volume, by company, 2005-2006 (Liters m) 51
Table 33: New Zealand Fabs distribution channels, by volume, 2005-2006 (%) 52
Table 34: New Zealand Fabs volume, by distribution channel, 2005-2006 (Liters m) 52
Table 35: New Zealand Fabs expenditure per capita, 2001-2006 (NZD, nominal prices) 54
Table 36: New Zealand Fabs forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 54
Table 37: New Zealand Fabs expenditure per capita, 2001-2006 (US$ nominal prices) 55
Table 38: New Zealand Fabs forecast expenditure per capita, 2006-2011 (US$ nominal prices) 55
Table 39: New Zealand Fabs consumption per capita, 2001-2006 (Liters) 56
Table 40: New Zealand Fabs forecast consumption per capita, 2006-2011 (Liters) 56
Table 41: New Zealand Cider value, 2001-2006 (NZD m, nominal prices) 57
Table 42: New Zealand Cider value forecast, 2006-2011 (NZD m, nominal prices) 58
Table 43: New Zealand Cider value, 2001-2006 (US$ m nominal prices) 59
Table 44: New Zealand Cider value forecast, 2006-2011 (US$ m nominal prices) 59
Table 45: New Zealand Cider volume, 2001-2006 (Liters m) 60
Table 46: New Zealand Cider volume forecast, 2006-2011 (Liters m) 61
Table 47: New Zealand Cider brand share, by volume, 2005-2006 (%) 62
Table 48: New Zealand Cider volume, by brand 2005-2006 (Liters m) 62
Table 49: New Zealand Cider company share by volume, 2005-2006 (%) 64
Table 50: New Zealand Cider volume, by company, 2005-2006 (Liters m) 64
Table 51: New Zealand Cider distribution channels, by volume, 2005-2006 (%) 65
Table 52: New Zealand Cider volume, by distribution channel, 2005-2006 (Liters m) 65
Table 53: New Zealand Cider expenditure per capita, 2001-2006 (NZD, nominal prices) 67
Table 54: New Zealand Cider forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 67
Table 55: New Zealand Cider expenditure per capita, 2001-2006 (US$ nominal prices) 68
Table 56: New Zealand Cider forecast expenditure per capita, 2006-2011 (US$ nominal prices) 68
Table 57: New Zealand Cider consumption per capita, 2001-2006 (Liters) 69
Table 58: New Zealand Cider forecast consumption per capita, 2006-2011 (Liters) 69
Table 59: New Zealand Beer value, 2001-2006 (NZD m, nominal prices) 70
Table 60: New Zealand Beer value forecast, 2006-2011 (NZD m, nominal prices) 71
Table 61: New Zealand Beer value, 2001-2006 (US$ m nominal prices) 73
Table 62: New Zealand Beer value forecast, 2006-2011 (US$ m nominal prices) 74
Table 63: New Zealand Beer volume, 2001-2006 (Liters m) 76
Table 64: New Zealand Beer volume forecast, 2006-2011 (Liters m) 77
Table 65: New Zealand Beer brand share, by volume, 2005-2006 (%) 79
Table 66: New Zealand Beer volume, by brand 2005-2006 (Liters m) 80
Table 67: New Zealand Beer company share by volume, 2005-2006 (%) 82
Table 68: New Zealand Beer volume, by company, 2005-2006 (Liters m) 82
Table 69: New Zealand Beer distribution channels, by volume, 2005-2006 (%) 83
Table 70: New Zealand Beer volume, by distribution channel, 2005-2006 (Liters m) 83
Table 71: New Zealand Beer expenditure per capita, 2001-2006 (NZD, nominal prices) 85
Table 72: New Zealand Beer forecast expenditure per capita, 2006-2011 (NZD, nominal prices) 85
Table 73: New Zealand Beer expenditure per capita, 2001-2006 (US$ nominal prices) 86
Table 74: New Zealand Beer forecast expenditure per capita, 2006-2011 (US$ nominal prices) 86
Table 75: New Zealand Beer consumption per capita, 2001-2006 (Liters) 87
Table 76: New Zealand Beer forecast consumption per capita, 2006-2011 (Liters) 87
Table 77: Global Beer, Cider and FABs market value, 2006 88
Table 78: Global Beer, Cider and FABs market split (value terms (US$ m), 2006) - Top 5 countries 91
Table 79: Global Beer, Cider and FABs market volume, 2006 93
Table 80: Global Beer, Cider and FABs market split (volume terms, 2006) - Top 5 countries 96
Table 81: Leading players - Top 5 countries 98
Table 82: New Zealand Beer new product launches (reports) and SKUs, by company, 2006 99
Table 83: New Zealand Beer new product launches (reports), by flavor and fragrances, 2006 100
Table 84: New Zealand Beer new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 100
Table 85: New Zealand Beer new product launches (reports), by Package tags or Claims, 2006 101
Table 86: New Zealand Beer new product launches (reports) 102
Table 87: New Zealand Key Facts 104
Table 88: New Zealand population, by age group, 2000-2005 (millions) 108
Table 89: New Zealand population forecast, by age group, 2005-2010 (millions) 109
Table 90: New Zealand population, by gender, 2000-2005 (millions) 109
Table 91: New Zealand population forecast, by gender, 2005-2010 (millions) 110
Table 92: New Zealand real GDP, 2000-2005 (NZD bn, 2005 prices) 110
Table 93: New Zealand real GDP forecast, 2005-2010 (NZD bn, 2005 prices) 111
Table 94: New Zealand nominal GDP, 2000-2005 (NZD bn, nominal prices) 111
Table 95: New Zealand real GDP, 2000-2005 (US$ bn, 2005 prices) 112
Table 96: New Zealand real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 112
Table 97: New Zealand consumer price index, 2000-2005 (2000=100) 113
Table 98: New Zealand consumer price index, 2005-2010 (2000=100) 113
Table 99: New Zealand exchange rate, 2000-2005 113
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