Executive Summary 5 Business Environment 6 SWOT Analysis 6 Mass Grocery Retail 6 United States Mass Grocery Retail Industry SWOT6 Food and Drink 7 United States Food And Drink Industry SWOT7 Macroeconomic Outlook8 Table: United States - Macroeconomic Forecasts10 Retail11 Industry Forecast Scenario11 Table: United States MGR Sector - Sales Value By Format (US$bn) - Historical Data & Forecasts 12 Table: Sales Breakdown by Retail Format Type - 2006 & 2016 12 Industry Developments13 Market Overview 14 Table: Structure of the Mass Grocery Retail Market by Estimated Number of Outlets (000s) 16 Table: Structure of the Mass Grocery Retail Market - Sales by Format (US$bn) 16 Table: Average Annual Sales Value by Format 2006 (US$mn) 16 Food And Drink 17 Industry Forecast Scenario17 Food 17 Table: Food Consumption Indicators 17 Drink18 Table: Drinks indicators 19 Industry Developments20 Food 20 Drink21 Agriculture23 Market Overview 23 Food 23 Drink24 Agriculture24 Table: US Dairy Industry Data (‘000 tonnes, unless stated) 25 Tobacco26 Industry Forecast Scenario26 Table: Tobacco indicators 26 Industry Developments26 Market Overview 27 Competitive Landscape28 Key Players28 Mass Grocery Retail 28 Table: Key Players In The US Mass Grocery Retail Sector 28 Food and Drink 29 Table: Key Players - Food & Drink Sector 29 Company Analysis30 Food 30 Kellogg’s30 General Mills Inc31 Tyson Foods32 Drink33 Pepsi Bottling Group 33 Anheuser-Busch 34 Mass Grocery Retail 35 Wal-Mart Stores35 BMI Forecast Modelling36 How We Generate Our Industry Forecasts 36 Retail Industry 36 Sources 37