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2007 3D Technology and Markets: A Study of All Aspects of Electronic 3D Systems, Applications and Markets
Insight Media Inc., March 2007, Pages: 380

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The author with support from US Display Consortium, announces the release of a comprehensive new report entitled 3D Technology and Markets; A Study of All Aspects of Electronic 3D Systems, Applications and Markets. While conventional wisdom sees 3D displays as niche market products, outside the mainstream of professional and consumer display technology, the report finds that recent advances in 3D display technologies have given them image quality equal to the best LCD monitors and TVs at price premiums that are in the range professionals and consumers have shown a willingness to pay. This indicates that key pieces of the 3D puzzle are falling into place and resulting in the adoption of 3D systems in several key market segments.

The nearly 400-page 3D report documents the current state of the 3D industry including displays, image sources, formats, standards, applications and markets. There is an in-depth evaluation of the current and forecast market, including industry revenue forecasts through 2011. These forecasts are broken down by display technology, display size and application category. Forecasts are also provided for specific markets, both in terms of unit sales and revenue streams.

3D displays come in a wide variety of sizes from cellphone-sized to projectors capable of filling a giant cinema screen. These improved, moderate-cost technologies will first move into existing markets for 3D displays and enable the development of new, broader markets in the future.

“Throughout this report the author has cut through the hype and wild forecasts that have been common in 3D systems throughout its 150+ year history,” notes Matthew Brennesholtz, one of the principle analysts on the report. “We have strived to produce a report that comes to reasonable conclusions and forecasts based on the facts, markets and technologies. This is different from many previous studies of 3D technology that were often written by enthusiasts and contained wildly inflated predictions.”

In addition to display-specific material, the 3D Technology and Markets report contains an in-depth discussion of related technologies including ones for image generation, formats and standards. Special attention is paid to 3D video formats that are backward compatible with the existing 2D video infrastructure. The report also includes a list of 650+ companies, universities, consortia and standards bodies involved in 3D systems, with profiles on 26 of them.

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