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Convergence Service Trends of Internet Portals, Fixed and Mobile Operators in Korea
Research On Asia, Group, Inc., March 2008, Pages: 48

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Executive Summary

1. Overview-Internet Portals, Fixed and Mobile Operators in Korea
1.1. Multi-Platform Competition
1.2. Market Landscape in Korea

2. Convergence Service Strategy of Internet Portals
2.1. Opportunities in the Mobile Market
2.1.1. Mobile Internet Business Strategy of NHN (NAVER)
2.1.2. Mobile Internet Business Strategy of Daum Communications
2.1.3. Mobile Internet Business Strategy of SK Communications
2.1.4. Mobile Internet Business Strategy of KTH
2.2. Opportunities of Internet Portals in the IPTV Market
2.2.1. IPTV Business Strategy of NAVER
2.2.2. IPTV Business Strategy of Daum
2.2.3. IPTV Business Strategy of SK Communications
2.2.4. IPTV Business Strategy of KTH

3. Future Outlook for Internet Portal and Convergence Service Market

Glossary

List of Figures
[Figure 1] SKT MDIPP Strategy
[Figure 2] Competition among SK Group, KT Group and LG Group
[Figure 3] Sales of Major Internet Portals in 2007 (in millions of USD)
[Figure 4] Mobile Internet Sales Growth of SKT (in tens of millions of KRW)
[Figure 5] New NATE Initial Page
[Figure 6] Initial Page of Mobile Naver
[Figure 7] Cyworld Minihompy on PC and Handset
[Figure 8] Income Sharing of Mobile Cyworld
[Figure 9] SKT Gifticon Service Model
[Figure 10] Major Services of KT Naver Channel of MegaTV
[Figure 11] Daum Go TV
[Figure 12] Daum Channel and Major Services of Digital Cable Broadcasts

List of Tables
[Table 1] Top 6 Portals in Korea (February, 2008)
[Table 2] Market Share of Major Portals (November, 2007)
[Table 3] Major IPTV Services of Daum

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