Key Trends in Mobile Phone Channels in China: Forecast for 2008 and Beyond
Market Intelligence & Consulting Institute (MIC) [a division of Institute for Information Industry (III)], April 2008, Pages: 16
List of Topics Current status of mobile phone distribution channels in China; Chinese leading mobile phone channel players' development, with focus on their customized mobile phone strategies; future trends for China's mobile phone distribution channels.
Table of Contents Development of Major Mobile Phone Distribution Channels Mobile Communications Operators 3C Chains Specialist Mobile Phone Chains TV Shopping Companies MIC Perspective Appendix
List of Tables Table 1 China Mobile's Customized Mobile Phone Strategy Table 2 Geographical Distribution of Vsens' Retail and Service Outlets Table 3 Expansion of the Gome and Suning 3C Chains
List of Figures Figure 1 Chinese Mobile Phone Market Share by Channel Type, 2006 - 2007 Figure 2 Vsens' Organizational Structure
