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Intel and AMD Adapt to a Changing PC Marketplace
In-Stat/MDR, April 2008, Pages: 76
In late 2008 to early 2009, notebook PC unit shipments will surpass those of desktop PCs for the first time in history, Does this mean that the desktop market is now in decline? And, are notebook PCs and other mobile form factors beginning a rapid ascension to dominating the PC market? These are just some of the crucial questions answered in this in-depth report that will drive R&D efforts as well as future fab capacities and the profitability of the world's largest semiconductor maker, Intel, and its smaller rival, AMD.
We also explore some significant industry and market trends and analyzes their respective effects on the PC microprocessor marketplace, e.g., the US and global economy, form factor shifts, evolving usage models, and software distribution channels, We also reveal how Generation 'M' (those born in 1992 or later) will drive the adoption of ultra-mobile devices (UMDs), to obtain the 'true' Web experience anywhere and anytime, Additionally, We explain why high-def is not the last-def and that the next-def will likely have a profound impact on microprocessor performance requirements in the future.
Finally, We examine, in detail, the strategies, products, roadmaps, fab capacities, and branding issues for both Intel and AMD, All of this leads up to In-Stat's forecast, which is broken out by PC form factor and covers both historical data from 2003 to 2007 and the forecast out to 2012.
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