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Taiwan's Desktop PC Industry, 2008 and Beyond
Market Intelligence & Consulting Institute (MIC) [a division of Institute for Information Industry (III)], May 2008, Pages: 16
In 2007, the leading desktop PC brands achieved considerable success in their development of emerging markets. At the same time, the ongoing trend towards low-priced PCs encouraged consumers, who in the past would have focused on DIY or white-box PCs, to begin buying brand-name PCs. The desktop replacement effect has affected the clone market more than the branded vendors. As a result, the Taiwanese desktop PC industry saw annual shipment volume total 46.06 million units in 2007, representing an annual growth rate of 11.4%. This report will examine the major trends in the evolution of the desktop PC industry over the last few years, and will provide a forecast of Taiwanese desktop PC industry development in 2008 and beyond.
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