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2Q.08 Canada Handset Vendor and Technology Forecasts
IE Market Research Corp., May 2008, Pages: 32
Canada Handset Vendor and Technology Forecast provides historical and forecasted (2003 - 2011) information on handset shipments by unit shipments, air interface, generation, and form factor in the Canada market. Vendors with complete coverage include: Nokia, Motorola, Samsung, LG, and Sony-Ericsson.
Notable highlights of the 2Q08 Canada Handset Vendor and Technology Forecast include:
- Unit shipments into Canada are expected to rise from 8.8 million units in 2008 to 10.9 million units in 2011.
- We expect that 2G handset sales in the Canadian market will disappear in 2009. On the other hand, 3G handset shipments are increasing steadily. Our model is forecasting that for the 2008 - 2011 period, we expect 3G handset shipment to more than double from 1.2 million to 2.5 million units. We note that the proportion of 3G handset shipments into the Canadian market is still lower than in other developed regions such as the United States and Western Europe. This is primarily due to the high data charges of Canadian wireless operators.
- Nokia, the leader in the global handset market, lags behind Motorola and Samsung in the Canadian handset market. Market shares (by shipments) of Motorola and Samsung were 27.7% and 22%, respectively, in 2006.
Handset Forecasts are based on our proprietary, vendor-specific forecasting models. These models deploy multiple regression analysis and cross-impact matrices that estimate relationships between subscriber data, technology use and deployment data, overall economic and demographic changes expected in a particular region; and relate these to company operational and financial metrics.
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