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Solar Photovoltaic Market Potential-2008
Energy Business Reports, April 2008

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  Table of Contents  
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Executive Summary
Case for Solar Photovoltaics
Global GHG Emission and Its Impact
Introduction to Solar Photovoltaics
Types of Solar Photovoltaic Cells
Solar Photovoltaic Market Overview
Current Market Size
Market Development and Commercialization
Implementation of Photovoltaic Systems
Key Application Areas
Global Solar Photovoltaic Installation
Research and Development Initiatives
Photovoltaic Cell and Module Production
Major Trends in Solar PV Technologies
Increased Usage for Rooftop Systems
Increased Grid Connected PV Capacity
Emergence as a Non Competitive Technology
Growing Popularity of Standalone Systems
Downward System Prices
Mixed Response to Technology
Challenges and Barriers
High Financing Costs
High Transaction Costs
Lack of Big Players
Lack of Customer Awareness
Split Incentives
Lack of Public Interest in Renewables
Shortage of Manufacturing Infrastructure
Institutional Barriers
Inadequate R&D Initiatives
PEST Analysis
Political Factors
Economic Factors
Social Factors
Technological Factors
Economics of Solar Photovoltaic
Financing
Photovoltaic System Price Trends
The High Cost of PV Modules
Transmission Costs
Regional Assessments
Australia
Canada
France
Germany
Japan
United States
Major Players – Company Profiles
Market Outlook
Case Studies
Olympic Village, Sydney, Australia
Mississauga House, Canada
The Centre for Sustainable Living, Toronto, Canada
Neubau Fraunhofer ISE, Freiburg, Germany
Tokyo Building of NTT Do Co Mo, Tokyo, Japan
SBIC East Head Office Bldg. PV Field Test, Japan
Appendix I – Installed Capacity
Appendix II – Solar PV Manufacturers


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