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UK Commercial Insurance Broker Survey H1 2008
Datamonitor, May 2008, Pages: 27
OUR VIEW 1 CATALYST 1 SUMMARY 1 ANALYSIS 2 Direct underwriting, particularly in the commercial motor insurance market, represents a large threat to commercial brokers 2 Direct insurers and large national brokers are seen as the biggest threats to commercial brokers 2 Commercial motor insurance is seen as being most at risk from the direct channel 3 Norwich Union, Allianz and Zurich are seen as good insurance partners, while excellent claims handling is the number one driver of broker satisfaction 4 More than two third of brokers cited Norwich Union as a particularly good insurer to deal with 4 Excellent claims handling is most valued in an insurer 5 There are opportunities for some insurers to improve their service levels 6 AXA has the most scope to improve its service level to its broker partners according to survey respondents 6 Poor service is the main driver of broker dissatisfaction with their insurer partners 7 Organic growth and the targeting of new customers are the main ways brokers hope to grow. However, many have grown or intend to grow regionally through acquisitions 8 Brokers are primarily looking to grow their business organically 8 Consolidation of the intermediary channel looks set to continue 9 Regional growth is the main motivation behind planned broker acquisitions 10 Around a fifth of brokers acquired another broker in the last 18 months 11 Brokers join networks chiefly for access to a larger panel of insurers. However most remaining brokers do not intend to join one 12 One third of intermediaries belong to a broker network 12 Brokers joined a network to access a larger panel of insurers 13 Most brokers do not intend to join a broker network within the next 18 months 14 Despite consolidator interest, most brokers do not intend to close or sell their business 15 A large proportion of brokers do not intend to sell or close their business 15 Broker consolidators have contacted half of the broker market regarding possible acquisitions 16 Swinton has been the most active in its approaches to other intermediaries 17 Adherence to FSA regulation can be costly for brokers and, even though the majority of insurers offer good advice, brokers would like more assistance with documentation 18 The vast majority of firms estimate that FSA regulation is imposing costs on their annual turnover 18 Insurance partners have generally been good at helping brokers deal with FSA regulation 19 However, the majority of brokers would like more assistance with the speed of documentation 20 Awareness that the FSA is revisiting mandatory commission disclosure is high, but many brokers feel its introduction would have a negative impact 21 A large percentage of brokers are aware that the FSA is revisiting the issue of commission disclosure 21 Mandatory commission disclosure is seen as having a negative impact on brokers 22 APPENDIX 23 Supplementary data 23 Methodology 27 Further reading 28 Ask the analyst 28 Our consulting 28 Our consulting 28 Disclaimer 28 List of Tables Table 1: What banding does your company fall into in terms of general insurance premium income turnover? 23 Table 2: What proportion of your business is commercial insurance compared to personal insurance (in terms of premium income? 24 Table 3: What level of threat do the following distribution channels pose to you? 24 Table 4: On average, by approximately what percentage have premiums changed in the last year, for the following business lines? 26 List of Figures Figure 1: Direct underwriting and large national brokers represent the largest threat to respondents 2 Figure 2: Commercial motor insurance is most at risk from the direct channel 3 Figure 3: Norwich Union is considered to be a good insurer to deal with by a majority of brokers 4 Figure 4: Excellent claims handling is valued above all other factors 5 Figure 5: Brokers identified AXA as an insurer with the most opportunity to improve its service levels 6 Figure 6: Poor service is the main driver of broker dissatisfaction 7 Figure 7: Organic growth and targeting new customer groups are the key ways that brokers intend to grow 8 Figure 8: Most brokers do not intend to make a broker acquisition in the next 18 months 9 Figure 9: Regional growth is the number one motivator for brokers who intend to make a purchase 10 Figure 10: One fifth of brokers have purchased a fellow broker in the last 18 months 11 Figure 11: One third of brokers belong to a broker network 12 Figure 12: Access to a large panel of insurers was the most popular reason given for joining a network 13 Figure 13: The overwhelming majority of brokers do not intend to join a network 14 Figure 14: A large proportion of brokers do not plan to sell their business 15 Figure 15: Broker consolidators have been fairly active in contacting brokers 16 Figure 16: Swinton has been the most active broker consolidator at contacting brokers 17 Figure 17: For most brokers, FSA compliance costs up to 10% of annual turnover 18 Figure 18: The majority of insurance partners have been good at helping brokers comply with the FSA 19 Figure 19: Speed and accuracy of documentation are the areas where brokers require the most assistance 20 Figure 20: Most brokers are aware that the FSA intends to look into commission disclosure 21 Figure 21: Brokers tend to feel negatively towards upfront commission disclosure 22 Figure 22: On average, by approximately what percentage have premiums changed in the last year, for the following business lines? 25
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