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Global Delivery Locations for BPO - Focus on Latin America (Strategic Focus)
Datamonitor, April 2008, Pages: 30
Overview 1 Catalyst 1 Summary 1 Key Messages 2 Latin America is becoming increasingly popular as a global sourcing location 2 Latin America has a competitive advantage due to proximity and linguistics 2 US outsourcing giants dominate the Latin American market 2 Many vendors are using Latin America as part of a multi-shore delivery model 2 Skill shortages and concerns over stability will hinder the regions growth 2 2 Table of figures 3 Table of tables 3 Market Opportunity 4 Investment in Latin America by foreign IT/BPO companies has increased in recent years 4 Investment has been concentrated on the regions more developed economies 4 A number of factors are driving the growth of Latin Americas IT/BPO sector 5 Geographical Proximity 5 Client Demand 5 Language Skills 6 Economic Growth 6 Cost of Labor 7 Political Stability 8 A broad range of services are being offered from Latin American centers 8 Challenges remain for vendors investing in Latin America 9 The Size of the Labor Pool 9 Language as a Barrier 10 Outsourcing Industry in Early Stages of Development 10 Cultural Differences 10 Customer Impact 12 Benefits to the customer of having services delivered from Latin America 12 Nearshore Delivery 12 Language Capabilities 13 Risk Diversification 13 Negative factors must also be considered 13 Security Concerns 13 Choice of Locations 14 Lack of Appropriate Workforce 15 Inter-Vertical Competition 15 Concerns Over Economic Stability 16 Competitive Landscape 17 Latin Americas indigenous players are scaling up their global sourcing capabilities 17 Mexico 17 Brazil 18 The US outsourcing giants continue to dominate the Latin American market 19 European outsourcers are tapping Latin Americas language capabilities 20 Indias leading players are starting to make a major impact in Latin America 20 Go to Market 22 For vendors looking to set up in Latin America, there are several possible approaches 22 Latin America as a Nearshore Location 22 Using Latin America as Part of a Multi-Shoring Model 22 Tapping into Latin American Expertise in Key Vertical Markets 23 Mining 23 Life Sciences 24 Air Transportation 24 The recent activity in Latin America is set to continue 24 Increase in Activity is a Relatively Recent Trend 24 Opportunities Remain Outside Tier One Countries 24 Recommendations 25 Identify the main objectives 25 Recognize that Latin America is not a homogenous region 25 Determine the level of client demand 26 APPENDIX 27 Additional Economic Information 27 Methodology 27 Further reading 27 Ask the analyst 28 Our consulting 28 Disclaimer 28 List of Tables Table 1: The three tiers of Latin Americas IT outsourcing sector 5 Table 2: Time Zone Differences Between the US and Major Sourcing Centers 12 Table 3: 10 Most Populous Latin American Cities 15 Table 4: Economies in Latin America 27 List of Figures Figure 1: GDP Growth in Latin Americas Leading Global Sourcing Locations (%) 6 Figure 2: Value of Argentinean Peso, January 2002 to May 2003 (US$) 7 Figure 3: Population of India vs. the biggest Latin American countries (2007), in millions 9
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