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Global Market Review of Online Apparel Retailing – Forecasts to 2014
just-style, July 2008, Pages: 62
In this, the third workwear sector report from just-style, we take a fresh look at the maturing and changing environment of the workwear market around the world. A strong theme of this report is that the definition of workwear is 'blurring'. It has lost the clear product, channel to market, and industry user definitions that made it easy to analyse. The supply chain, which was once also straightforward, is no longer so.
Across the world, we have seen small growth in the market in terms of dollar value, garment units and numbers of wearers for both workwear and corporate wear, and this is set to continue.
In US dollars at wholesale values, the world market for workwear is estimated at US$4,322m for 2007. It forms part of the wider corporate wear market, which was estimated to be worth US$9,513m last year. By 2014, the world market for workwear is forecast to reach US$4,558m, with the overall corporate wear market set to rise to US$9,918m.
This latest study of the market provides a comprehensive overview of the sector, including the history and evolution of the market, strategies of the key companies, buying behaviours and scenarios, and global and regional market estimates for value, consumption and garment production to 2014.
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