In 2003, sales of dried pasta will increase by 1.6% in constant value terms. The growing popularity of dried pasta is driven by the development of Italian and other foreign cuisine, especially during the autumn after Hungarian tourists come back from foreign trips. With in-depth analysis of the latest trends in the dried food market, this report is part of a series of 52 individual country reports providing essential strategic data. Use these studies to assess the impact of new products; anticipate new retailing trends and measure brand and market shares.
