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Viewing report
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Consumer Survey on Digital Storage in Consumer Electronics 2008
Coughlin Associates , Dec 2007, Pages: 93
Acknowledgements
The Author
1. Executive Summary
2. Descriptive Statistics of Survey Results
Methodology
Demographics of the Sample
Survey Results
Digital Storage Requirements in the Home
Home Backup
Electronic Gaming
Habits for Watching Video
General Data Storage Questions
3. Analysis and Interpretation for Home Entertainment
Introduction
Conclusions
Breakdown of Consumer Involvement
Ownership of Devices
Attitudes Toward Attributes and Features
Access and Convenience
Recording Capability
Content Generation and Storage Needs
Current Media Preference
5. Analysis and Interpretation for Home Backup
Introduction
Conclusion
Breakdown of Consumer Involvement
Attitudes Toward Attributes and Features
Access
Speed
Security and Safety
Convergence
Content Generation and Storage Needs
Current Media Preference
5. Analysis and Interpretation for Gaming
Introduction
Conclusion
Breakdown of Consumer Involvement
Ownership of Other Devices
Attitudes Toward Gaming Attributes and Features
More and Richer Content
Convergence
6. Impact of Age
Introduction
Ownership of Devices
Younger Respondents Report Higher Ownership of Home Entertainment
PCs; Lower Ownership of VCRs
Digital Activities
Younger Respondents Record Less Television
Younger Respondents More Likely to Use Digital Photography;
Older “Participating” Respondents Heavier Users of Digital Photography
Younger Respondents Download More Music
Backup Activities
Younger Respondents are Much More Aggressive in Backing Up All Files
Attitudes Toward Online Data Privacy and Accessibility Differ by Age
7. Select Survey Projections
Table of Figures
Figure 2-1. Gender Breakdown of Survey Participants
Figure 2-2. Age Breakdown of Survey Participants
Figure 2-3. Household Size Breakdown of Survey Participants
Figure 2-4. Ownership of Home Entertainment Devices
Figure 2-5. Importance of Ability to Record Television in Purchasing a Home Entertainment Centre
Figure 2-6. Importance of Ability to Record Television Shows or Movies in High Definition in Purchasing a Home Entertainment Centre
Figure 2-7. Importance of Ability to Store Television Shows or Movies for the Long Term in Purchasing a Home Entertainment Centre
Figure 2-8. Importance of Integration with your Computer in Purchasing a Home Entertainment Centre
Figure 2-9. Importance of Ability to Transfer to Other Devices in Purchasing a Home Entertainment Centre
Figure 2-10. Importance of Ability to Transfer Recordings to Permanent
Removable Storage in Purchasing a Home Entertainment Centre
Figure 2-11. Hours of Televisions Shows Recorded Per Week
Figure 2-12. How Many Movies Recorded Per Week
Figure 2-13. Ranking of Convenience As Reason to Record TV
Figure 2-14. Ranking of Having a Content Library As Reason to Record TV
Figure 2-15. Frequency of Deleting Content from a Television Recorder
Figure 2-16. First Ranked Preference for Storing of Movies
Figure 2-17. Last Ranked Preference for Storing of Movies
Figure 2-18. Number of Digital Photographs on Computer
Figure 2-19. Number of Digital Photographs Taken Annually
Figure 2-20. Number of Home Video Recorded Annually
Figure 2-21. Hours of TV and Movies Downloaded Weekly
Figure 2-22. Hours of TV and Movies Already Downloaded and Stored
Figure 2-23. Methods of Storing Downloaded TV and Movies
Figure 2-24. Number of Songs Downloaded per Week
Figure 2-25. Number Downloaded Songs per Household
Figure 2-26. Method of Storing Downloaded Music
Figure 2-27. Frequency of Backup of Personal Files
Figure 2-28. Frequency of Backup of Email Files
Figure 2-29. Frequency of Backup of Photographs
Figure 2-30. Frequency of Backup of Home Video
Figure 2-31. Frequency of Backup of Downloaded Video
Figure 2-32. Frequency of Backup of Downloaded Music
Figure 2-33. Frequency of Backup of Other Files
Figure 2-34. First Ranked Preference for Backup
Figure 2-35. Lowest Ranked Preference for Backup
Figure 2-36. Perceived Importance of Storing Backups out of the Home
Figure 2-37. Perceived Importance of Ability to Backup Quickly
Figure 2-38. Perceived Importance of Tamper-Proof Backups
Figure 2-39. Perceived Importance of Multiple Backups from Different Dates
Figure 2-40. Perceived Importance of Backup Durability
Figure 2-41. Perceived Importance of Speed of Online Backup
Figure 2-42. Perceived Importance of Privacy for Online Backup
Figure 2-43. Perceived Importance of Security of Online Backup
Figure 2-44. Perceived Importance of Data Accessibility
Figure 2-45. Number of Games Purchased in Previous Two Years
Figure 2-46. Total Number of Games Owned
Figure 2-47. Perceived Importance of Internet Connectivity in Gaming
Figure 2-48. Perceived Importance of High Definition Graphics in Gaming
Figure 2-49. Perceived Importance of 3D Graphics in Gaming
Figure 2-50. Perceived Importance of Computer Integration in Gaming
Figure 2-51. Perceived Importance of Playing Movies in Gaming
Figure 2-52. Perceived Importance of Storage on a Single Disc in Gaming
Figure 2-53. Perceived Importance of Variety of Games
Figure 2-54. Perceived Importance of Ability to Play HD in Purchase of New Video Player
Figure 2-55. Perceived Importance of Ability to Record HD in Purchase of New Video Player
Figure 2-56. Perceived Importance of Storage on a Single Disk in Purchase of New Video Player
Figure 2-57. Perceived Importance of A Storage Library in Purchase of New Video Player
Figure 2-58. Perceived Importance of Storage on a Single Disk in Purchase of New Video Player
Figure 2-59. Perceived Importance of Integration with Computer and Gaming Console in Purchase of New Video Player
Figure 2-60. First Ranked Method for Video Storage
Figure 2-61. Last Ranked Method for Video Storage
Figure 2-62. Would you Permanently Store an Entire TV Series?
Figure 2-63. Would you Copy Multiple Movies on a Single Disc?
Figure 2-64. Would you Backup your Computer to a Single Disc?
Figure 2-65. Would you Keep Copies of Medical Records at Home?
Figure 2-66. Would you Store your Entire Music Collection on One Disk?
Figure 2-67. Would a 1 TB Disc be Useful to You?
Figure 2-68. Would you Consider a Converged Home Entertainment/Home
Backup Device?
Figure 3-1. Hours of Television Recorded per Week
Figure 3-2. Ownership of DVR/PVRs by Hours of Television Recorded per Week
Figure 3-3. Importance of Ability to Transfer to Other Devices by Hours of
Television Recorded per Week
Figure 3-4. Importance of Convenience by Hours of Television Recorded per Week
Figure 3-5. Importance of Ability to Record Television by Hours of Television
Recorded per Week
Figure 3-6. Importance of Ability to Record HDTV by Hours of Television
Recorded per Week
Figure 3-7. Cumulative Hours of Downloaded TV and Movies by Hours of
Television Recorded per Week
Figure 3-8. Hours of Downloaded Movies and TV per Week by Hours of
Television Recorded per Week
Figure 3-9. Deletion of Content by Hours of Television Recorded per Week
Figure 3-10. Method of Storage for Downloaded Movies and TV by Hours of
Television Recorded per Week
Figure 3-11. Desire to Store Entire TV Series on a Single Disc by Hours of
Television Recorded per Week
Figure 3-12. Desire to Storage Multiple Movies on a Single Disc by Hours of
Television Recorded per Week
Figure 4-1. Backup Frequency for Personal Files
Figure 5-2. Importance of Ability to Backup to Different Locations by
Frequency of Backup
Figure 5-3. Importance of Data Accessibility by Frequency of Backup
Figure 5-4. Importance of Portability by Frequency of Backup
Figure 5-5. Importance of Transferability to Other Devices by Frequency of Backup
Figure 5-6. Importance of Backup Speed by Frequency of Backup
Figure 5-7. Importance of Durability of Backups by Frequency of Backup
Figure 5-8. Importance of Multiple Backups by Frequency of Backup
Figure 5-9. Importance of Tamper-Proof Backups by Frequency of Backup
Figure 5-10. Importance of Transferability to Other Devices by Frequency of backup.
Figure 5-11. Cumulative Songs Downloaded and Store by Frequency of Backup
Figure 5-12. Cumulative Hours Downloaded Movies/TV Shows by Frequency of Backup
Figure 5-13. Number of Digital Photographs Taken Annually by Frequency of Backup
Figure 5-14. Hours of Home Video Recorded Annually by Frequency of Backup
Figure 5-15. Number of Movies Recorded per Week by Frequency of Backup
Figure 5-16. Hours of Recorded TV per Week by Frequency of Backup
Figure 5-17. Preferred Storage Method for Downloaded Songs by Frequency of Backup
Figure 5-1. Total Number of Games Owned
Figure 5-2. DVR/PVR Ownership by Game Ownership
Figure 5-3. DVD Ownership by Game Ownership
Figure 5-4. PC Ownership by Game Ownership
Figure 5-5. Importance of HD Graphics by Game Ownership
Figure 5-6. Importance of 3D Graphics by Game Ownership
Figure 5-7. Importance of Games Available by Game Ownership
Figure 5-8. Importance of Integration with Computer by Game Ownership
Figure 6-1. Survey Participants Age Breakdown
Figure 6-2. Ownership of VCRs by Age of Respondent
Figure 6-3. Ownership of Home Entertainment PC by Age of Respondent
Figure 6-4. Hours of Television Recorded per Week by Age of Respondent
Figure 6-5. Number of Digital Photographs on Computer by Age of Respondent
Figure 6-6. Number of Songs Downloaded per Week by Age of Respondent
Figure 6-7. Cumulative Number of Songs Downloaded and Stored by Age of Respondent
Figure 6-8. Frequency of Home Video Backup by Age of Respondent
Figure 6-9. Frequency of Downloaded Video Backup by Age of Respondent
Figure 6-10. Frequency of Downloaded Music Backup by Age of Respondent
Figure 6-11. Importance of Online Data Privacy by Age of Respondent
Figure 6-12. Importance of Data Accessibility by Age of Respondent
Figure 7-1. Annual New Digital Content Per Average Household
Figure 7-2. Accumulated Digital Content Per Average Household
Figure 7-3. Home Entertainment Accumulated Digital Content per Average Home
Figure 7-4. Accumulated Digital Content Per Average Household in 2013.
Figure 7-5. Personal Data Accumulated Per Average Household
Figure 7-6. Accumulated Personal Digital Content in 2013
Figure 7-7. Comparison of Personal Content Accumulation for Average
Household as well as the top 10% of user Households.
Figure 7-8. Accumulated Personal Content distribution in 2015 for a Top 10% Home with One Resident recording a life log.
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